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海南空管分局圆满完成“五一”黄金周航班保障任务
Zhong Guo Min Hang Wang· 2025-05-07 12:19
4月29日,民航海南空管分局技术保障部完成四套仪表着陆系统及一套全向信标系统的设备巡检,以系 统性排查与专业化维护,为五一期间空中交通筑牢安全运行基础。巡检小组围绕频谱干扰、信号稳定性 等核心指标,对设备开展多维度高精度检测。通过监测图像与数据分析,精准诊断设备运行状态,共记 录 127 组有效数据、拍摄 83 张关键设备图像,形成专业诊断报告。在烈日中,技术人员对128根室外天 线进行开盖检查,更新15套防虫防潮装置,喷涂三防漆增强抗腐蚀能力,确保极端天气下设备"筋骨强 健"。在骄阳下,积极排查供电线路老化隐患,更换18个多点远端站电力开关,对UPS及设备电瓶实施 深度充放电维护,用专业与担当织密安全防护网,提供可靠的空管设备支撑。 节日期间,民航海南空管分局各级领导干部带头值守,员工坚守一线,严格落实24小时值班制度,盯紧 盯牢雷雨绕飞、航空器特情、防跑道侵入等运行重点,通过过程管理提升安全预见性,及时防范化解各 类安全风险,圆满完成"五一"黄金周保障任务。海南空管分局将继续以"锚定具有海南特色中南一流空 管"为目标,不断提升保障能力,为海南自贸港建设贡献力量。(编辑:王亚玲 校对:金杰妮 审核:韩 磊) ...
流量变留量,济南假期经济“破圈—沉淀”的双重密码
Qi Lu Wan Bao Wang· 2025-05-07 12:07
Group 1 - The core idea of the article revolves around transforming the influx of tourists during the "May Day" holiday into sustainable economic growth for Jinan, with a focus on converting short-term visitor flow into long-term consumer engagement [1][2][6] - Jinan's cultural and tourism bureau has launched a "15-minute city roaming route" to enhance visitor experience and increase overnight stays, thereby driving economic activity in surrounding commercial areas [2][3] - The "531 Shopping Market" at major scenic spots has successfully attracted tourists, promoting local cultural products and enhancing the overall visitor experience [2][3] Group 2 - The "Six Advances" series of activities for Shandong's foreign trade products leveraged the holiday crowd, resulting in significant sales for participating foreign trade enterprises [3] - The reopening of the tea house at the Baotu Spring scenic area has seen high customer traffic, effectively converting tourist flow into consumer spending [3][6] - Jinan's government has implemented various consumer subsidies, including home appliance and furniture vouchers, which have led to a notable increase in foot traffic and sales in retail stores [4][5] Group 3 - The city has created a "flow-reserve-consumption-repurchase" closed loop to ensure that the influx of tourists translates into lasting economic benefits [6][8] - Jinan's strategic initiatives include extending public transport hours and offering free entry to attractions with boarding passes, enhancing accessibility for tourists [7] - The establishment of a consumption alliance among various sectors aims to boost consumer confidence and stimulate spending across the city [7][8]
大通小兑:电商平台发展史与未来趋势分析(四)
Sou Hu Cai Jing· 2025-05-07 04:15
拼多多:换道超车,渠道下沉 共享以共享单车的问世,掀起一股共享的风,以摩拜、OFO小黄色为代表的赤橙黄绿青蓝紫,主要是颜色不够用,可把传统的 单车生产商高兴坏了,不停的扩大产能,同时没有得到订单的企业也是倒声一片。摩的师傅都看不惯了,城管更是看清楚路数 之后,发布禁令与严管。最后以美团入资摩拜进入了单车市场,OFO倒闭?还有滴滴收购的小蓝车 单车之后的充电宝,共享雨伞,共享……等等 流量瓶颈 2015年4月,拼多多上线,创始人黄峥一顿神操作,在一片骂声中成长。砍一刀传遍所有的微信群与朋友圈。在农村地区,只 知有拼多多,不知道有淘宝是一个正常现象。不得不佩服眼光独道。 可以说是在一片夹缝中成长起来。开辟了广阔的天地。可以说刚好承接了C店出走的卖家群体,同时做大其他电商平台无法覆 盖的领域,这也适应了微商时代的流量红利。2018年6月30日,拼多多连续12个月成交总额达到2621 亿,年度活跃买家3.44亿 人,平均每个人在拼多多一年要花762元。但头部企业对政策的影响越来越大,规范经营,留给拼多多的转型压力与空间已经 不多了。2021年收报亏损71.8亿。 滴滴、快的,留两个是生态,留一个是标耙 千团大战之后马 ...
斯凯奇被投资公司3G资本收购;新茶饮“五一”假期销售火热丨消费早参
Mei Ri Jing Ji Xin Wen· 2025-05-06 23:36
Group 1: Beijing SKP Share Sale - Beijing SKP is set to sell a stake to the Boyu Capital's fifth USD fund, which will acquire 42% to 45% of the shares through its affiliates [1] - The transaction amount has not been disclosed, but it reflects capital's recognition of high-end retail's resilience amid economic challenges [1] - SKP has been a leader in high-end retail, but faces challenges from luxury market growth bottlenecks and competition from new projects [1] Group 2: Skechers Acquisition by 3G Capital - Skechers has agreed to be acquired by 3G Capital for $63 per share, a 30% premium over its 15-day volume-weighted average price [2] - The transaction is expected to close in the third quarter of this year, after which Skechers will become a private company [2] - This acquisition represents a strategic move for Skechers to restructure and adapt, with a focus on supply chain, market expansion in China, and brand rejuvenation [2] Group 3: New Tea Beverage Sales During May Day Holiday - New tea beverage brands experienced significant sales growth during the May Day holiday, with Tea Baidao reporting a 50% increase in overall sales and some stores seeing sales up by 3000% [3] - Nayuki's Tea also reported a surge in orders, with some locations experiencing over 300% increase compared to pre-holiday levels [3] - The new tea beverage sector has become a popular choice among young consumers, but the industry must continue to innovate and operate efficiently as the flow of consumer traffic diminishes [3] Group 4: May Day Film Box Office Performance - The total box office for the May Day film season was 747 million yuan, less than half of last year's figures, marking the lowest daily average box office in nearly a decade [4] - The number of moviegoers decreased by 44%, and there was low pre-release interest in new films [4] - Changes in consumer logic and audience demands are impacting cinema consumption, with higher expectations for production quality, emotional resonance, and content innovation [4]
饭圈冲进音乐节,票房和反噬并存?
3 6 Ke· 2025-05-06 11:33
五一结束了,音乐节 的乱子和乐子也宣告盖棺定论。作为演员跨界多且红火的一届音乐节,热闹和乱子,可谓应接不暇。 最先是因为各大音乐节 IP为了阵容的华丽,纷纷邀请了演员跨界参演,导致还没开始,乐迷们就狂吐槽。等到正式开场,先有歌手和演员粉丝间的小摩 擦升级的舆论,后有因为乐队迟到后处理不及时导致整场音乐节全面"翻车"的元气森林。 结果就是,无论是乐迷或粉丝,大家都是花了钱的消费者,却都没有收获好的体验。 如果主办方实在想要流量,实在大可不必费心费力如此折腾乐迷们,有网友仗义执言,与其千方百计琢磨让跟音乐有沾边的艺人跨界,不如直接大大方方 邀请对家演员,设置艺人专区票,彻底分流:流行一天,说唱一天,摇滚一天,专场一天,大家皆大欢喜。 被流量淹没的音乐节们? 跨界是本届五一档演出的商业"趋势"。在原本由音乐人赶场的音乐节阵容里,其他定位的艺人也开始成为一场音乐节的卖点。 跨界的人群主要粉两种,一是网红,"网红"何秋事出演了北京元气森林音乐节和太湖湾音乐节,而皮皮朱参演了佛山银河左岸音乐节。 二类更普遍,则是演员,当然,需要说明的是,演员也并非完全跟音乐不沾边。 据悉,北京元气森林音乐节请来了人气演员赵露思和张晚意, ...
超480万辆!今年“五一”假期苏州市管高速流量创新高
Yang Zi Wan Bao Wang· 2025-05-06 10:44
此外,市管高速采取"远端提示、近端分流"的策略,加大信息发布力度,共发布各类气象及交通信息2089条、提示短信3279条,引导车辆合理选择路线。 常台高速城区、沙家浜收费站创新应用"智能信号灯""潮汐车道"等技术手段,大幅提升通行效率,让"堵途"变"通途"。 服务保障方面,"五一"假期交投集团所属7个服务区共计接待来往司乘73.89万人次,投入"交投红"志愿者1200余人次,累计服务时长超8000小时,全天候 为过往司乘提供出行指南、政策答疑、困难帮助、充气续水等便民服务。各服务区还推出了特色餐饮、地方特产展销等活动,为市民游客提供个性化、品 质化、多元化出行服务;严格加强车辆的引导和管理,确保各类车辆规范停放、有序充电。 据统计,假日期间市管高速服务区加油站累计服务车辆6.3万辆次,成品油总销量突破1900吨,同比增幅达12.7%,创历史同期新高;服务区充电站累计护 航近1.1万辆次新能源车辆出行,充电量超20万度。 记者从苏州交投集团获悉,刚刚过去的"五一"假期(5月1日至5月5日)期间,苏州市管高速全线总流量为484.35万辆,日均96.87万辆,同比增长约10%。免 费放行7座及以下小型客车232.4 ...
撰写新媒体电商运营营销方案的技巧
Sou Hu Cai Jing· 2025-05-06 05:29
Core Viewpoint - In the increasingly competitive environment of new media e-commerce, an excellent operational marketing plan is crucial for companies to seize market opportunities and achieve performance growth [2] Group 1: Research and Analysis Techniques - Comprehensive market research is the foundation of plan writing, requiring the collection of industry dynamics, competitor information, and market trends through various channels [3] - User analysis is essential, focusing on understanding target users' demographics, consumption psychology, interests, and behaviors through surveys and data analysis [4] Group 2: Goal Setting and Breakdown Techniques - Core goals should adhere to the SMART principle, ensuring they are specific, measurable, attainable, relevant, and time-bound [7] - Breaking down core goals into specific sub-goals and execution steps is necessary for clarity and accountability [8] Group 3: Strategy Development and Innovation Techniques - Differentiated strategies should be developed for various new media platforms, leveraging their unique characteristics for effective marketing [10] - Content innovation is vital for attracting user attention, utilizing various formats and engaging with trending topics [10] - Planning attractive marketing activities can effectively enhance sales and user engagement, with a focus on theme packaging and real-time data monitoring [11][12] Group 4: Plan Writing and Presentation Techniques - A clear logical structure should be employed in the plan, following a total-part-total format to facilitate understanding [13] - Data support and visualization are crucial for enhancing the persuasiveness of the plan, using charts and graphs to present complex information clearly [14] - The language of the plan should be concise and accurate, ensuring clarity for all departments involved [15]
鹅城对话 | 荣昌卤鹅爆火,汕头狮头鹅喊话了!
Nan Fang Nong Cun Bao· 2025-05-06 03:31
鹅城对话 | 荣昌 卤鹅爆火,汕头 狮头鹅喊话了! _南方+_南方 plus 荣昌卤鹅火了, 有多火?五一首 日,荣昌卤鹅线 下销量同比增长 446%,多家卤 鹅店门口排起长 龙,有游客为一 尝美食,不惜在 高铁站排队等快 递送货。荣昌卤 鹅工厂日夜两班 倒、全天生产, 多家工厂日产量 合计在八万只以 上。荣昌通过公 交、停车免费等 措施,吸引大量 游客前来品尝卤 鹅。 演。林剑冰则通 过南方农村报记 者向甲亢哥(美 国网红小达伦· 沃特金斯)和红 衣大叔(360创 始人周鸿祎)喊 五一期间,荣昌多家卤鹅店门口排起长龙。图源:极目新闻 而距荣昌1700多 公里的汕头,卤 鹅店外同样人头 汹涌。许多外地 游客来到汕头, 都必须打卡卤狮 头鹅的绝味。卤 鹅店、食企纷纷 推出节庆营销, 招揽顾客。当地 政府也积极发布 文旅攻略,推介 卤鹅。有狮头鹅 只供应企业表 示,今年五一期 间,鹅只日供应 量较往日涨了3 倍。 两座城市有了共 同话题。为拉进 两地产业联系, 近日,重庆市荣 昌区卤鹅协会向 汕头市狮头鹅产 业协会会长林剑 冰发出邀约,就 两地卤鹅产业合 作进行深入交 流。一场"鹅 城"对话即将上 话:欢迎到汕头 ...
文旅推介须把握好“度”(人民论坛)
Ren Min Ri Bao· 2025-05-05 21:52
Core Viewpoint - The article discusses the evolving strategies of local officials in promoting tourism, emphasizing the importance of authenticity and the need to balance creativity with substance in marketing efforts [1][2][3][4]. Group 1: Tourism Promotion Strategies - Local officials are innovating in tourism marketing, using various creative approaches to attract visitors, which has led to increased opportunities for local development [1][2]. - Successful tourism promotion should focus on the unique characteristics of the region, highlighting local culture and natural beauty rather than individual personalities [2]. Group 2: Understanding and Utilizing Traffic - Converting online traffic into actual sales is crucial, but equating social media popularity with genuine success can lead to misconceptions [3]. - The essence of tourism development lies in the quality of products and services offered, requiring a comprehensive approach that includes infrastructure and cultural experiences [3]. Group 3: Importance of Image and Conduct - A strong image reflects the underlying values and character of officials, which should not rely on superficial performances for popularity [4]. - Genuine actions and a commitment to service resonate more with the public than mere attempts to gain attention through flashy displays [4].
“商圈+文旅”点燃消费新引擎,奏响假期文旅狂欢曲
Qi Lu Wan Bao Wang· 2025-05-05 09:13
四海来嗨:青岛首个"海上步行街"开启沉浸式体验 齐鲁晚报.齐鲁壹点徐润杰通讯员梁玉鹏 5月的青岛西海岸,海风轻拂,热潮涌动。"五一"假期期间,隐珠街道各大文旅消费场景迎来客流高峰:欢乐海湾音乐市集变身"滨海音 乐殿堂",四海来嗨步行街化作"荧光海洋",文旅商融合的新场景、新业态、新体验,让青岛西海岸的"诗与远方"触手可及。作为西海岸 新区文旅消费的"新增长极",隐珠街道正以"商圈+文旅"的深度融合,书写着城市消费升级的新篇章。 欢乐海湾:滨海商业综合体奏响"文旅融合交响曲" 5月1日晚,欢乐海湾音乐市集在绚烂灯光中拉开帷幕。纽带乐队的摇滚旋律与海浪声交织,千余名游客随着节奏摇摆,滨海步道上的灯 光秀同步点亮,将灵山湾的夜空映照得如梦如幻。"从抖音上看到这里有连续四天的乐队演出,特意带着家人从市区赶过来,白天逛沙 滩、吃海鲜,晚上看演出、赏灯光秀,体验特别丰富。"市民王川一的话,道出了众多游客的心声。 作为国家4A级景区城市阳台的核心板块,总建筑面积24.5万平方米的欢乐海湾已成为西海岸的"滨海会客厅"。这里不仅汇聚了海底捞、 吕氏疙瘩汤、皇城根等30余个知名餐饮品牌,更打造了"商业+文旅+体验"的多元业态:1 ...