Core Viewpoint - The meeting on urban renewal and village transformation in Guangzhou emphasizes the integration of urban renewal with employment stability, enterprise support, market stability, and expectation management, aiming for high-quality development in mega cities [1] Group 1: Urban Renewal and Village Transformation - The city aims to achieve significant breakthroughs in urban renewal and village transformation through a "demolition, governance, and revitalization" approach [1] - The focus is on revitalizing old cities to enhance their vitality and exploring new paths for high-quality development [1] Group 2: Policy and Mechanism Enhancements - The establishment of a "people, housing, land, and money" factor linkage mechanism is proposed to improve the housing supply system [1] - Upgrading the housing voucher policy and refining the compensation and resettlement mechanisms for land acquisition and demolition are key objectives [1] - The goal is to optimize a "market + guarantee" housing supply system and accelerate the construction of a new model for real estate development [1]

建筑材料 2025 年 04 月 27 日 政治局会议巩固地产稳定态势，关注建材投资机会 ——行业周报 投资评级：看好（维持） 行业走势图 数据来源：聚源 -36% -24% -12% 0% 12% 24% 2024-04 2024-08 2024-12 建筑材料 沪深300 相关研究报告 《提振内需预期加强，关注建材投资 机会—行业周报》-2025.4.20 《对等关税利空落地，内需刺激值得 期待—行业周报》-2025.4.13 《建材出口区域多元化，"对等关 税"实际影响有限 —行业周报》- 2025.4.6 张绪成（分析师） zhangxucheng@kysec.cn 证书编号：S0790520020003 政治局会议巩固地产稳定态势，关注建材投资机会 4 月 25 日，中共中央政治局召开会议，分析研究当前经济形势和经济工作，会议强 调，要加紧实施更加积极有为的宏观政策，用好用足更加积极的财政政策和适度宽 松的货币政策。加快地方政府专项债券、超长期特别国债等发行使用。兜牢基层 "三保"底线。会议并指出，继续实施地方政府一揽子化债政策，加快解决地方政 府拖欠企业账款问题。加力实施城市更新行动，有力有序推进 ...

导语 2025年一季度推动行业去库存规模已达1亿平方米，2025年初土地市场的结构性回暖正在为行业复苏带来 更多信心。 ◎ 文 / 马千里 研究视点 2025年初，中国房地产市场延续上年四季度企稳态势，一二手房成交规模与房价指数持续修复，土地市场率先显现 积极信号——月度溢价率时隔三年再度突破10%关口，京沪杭蓉等城市频现高总价、高溢价宅地成交，超50%溢价 率已成常态。在行业潜在库存高位运行、新房成交量较峰值下降逾四成的背景下，土地市场复苏动能主要源自主管 部门在供给侧的主动调整。结合中央与地方在财政支持、供地计划调整、供地节奏优化等维度的最新施策成效，可 以预见土地市场将持续呈现企稳向好态势，并加速推动行业供求关系修复与行业发展新模式的构建。本文核心研究 结论如下： 1，中央继续降低土地财政依赖度，助力压缩商品房供应规模。 2025年地方基金性预算收入更趋多元，中央转移支 付与专项债占比提升至50%，保障安居工程补助提前下达量达556亿元，同比上升30%。随着保障性安居资金补助 力度的加强，以及中央转移支付和专项债规模的扩大，2025年地方政府对于土地出让收入的依赖度进一步下降，使 得地方主管部门有能力继 ...

广发宏观周度述评（第12期） 广发宏观周度述评（第1-11期，复盘必读） 内容 第一， 对中期影响深远的三个政策线索。 4月25日政治局会议明确指出"外部冲击影响加大"及"要强化底线思维"，并部署了一系列稳增长具体举措。从"加紧实 施"这一表述来看，目前稳增长具有一定的紧迫性，后续政策节奏有望加快。 值得注意的是，除了短期视角，本轮政策稳增长举措中也展现出一些新的中期线索。如去年底中央经济工作会议指出的，"实践中，我们不断深化对经济工作的规 律性认识"；以及3月5日国新办吹风会解读政府工作报告时指出的，"充分体现了9月26日中央政治局会议以来，党中央对宏观调控思路的创新"。 线索一：服务类消费可能成为新的风口。3月5日国新办发布会指出本轮稳增长"打破了消费是慢变量的常规"；而从本次政治局会议精神来看，政策侧重点可能已从 商品消费进一步扩展向服务类消费。在耐用消费品的政策红利释放之后，服务类消费空间更大。[1]2024年全国居民人均服务性消费支出占居民人均消费支出比重 达46.1%，而且部分商品消费是服务消费的场景带动的。要发展服务类消费，那么重要的不仅是有形商品创新，还包括应用场景和商业模式创新。[2]如《求 ...

Investment Rating - The investment rating for the real estate industry is "Outperform the Market" (maintained) [2][32]. Core Insights - The recent statements from the Central Political Bureau emphasize the need to continuously consolidate the stability of the real estate market, affirming the effectiveness of previous policies [4][5]. - The trend of urban renewal is becoming clearer, with the transformation of urban villages identified as the most explicit policy direction for real estate in 2025 [12]. - Increasing the supply of high-quality housing is aimed at meeting the residential needs of the population and avoiding homogenization between new and second-hand housing [16][17]. Summary by Sections Policy Direction - The Central Political Bureau meeting highlighted the importance of preventing and resolving risks in key areas, implementing a comprehensive debt policy for local governments, and accelerating the resolution of overdue payments to enterprises [3]. - The meeting also called for the implementation of urban renewal actions and the promotion of the transformation of urban villages and dilapidated housing [3][12]. Market Stability - The updated statement regarding the real estate market reflects a commitment to maintaining stability, recognizing the positive effects of prior policies such as relaxed down payment ratios and reduced mortgage rates [5][12]. - Since October 2024, indicators of real estate sales have shown a significant recovery, with both the sales area of commercial housing and the sales revenue of the top 100 real estate companies improving year-on-year [5][8]. Investment Recommendations - The report suggests that the ongoing urban village transformation will stimulate housing demand, while the focus on high-quality housing will enhance the supply of new homes [32]. - Specific stock recommendations include Beike W, I Love My Home, Greentown China, and China Overseas Grand Oceans Group, indicating potential opportunities in the real estate sector [32].

二、政企媒三方联动 开启美业品牌建设新范式 开幕式上，四川美容美发行业商会与 "民族品牌陪跑计划" 签署战略协议，明确为参展品牌提供《了不 起的国货》专题报道、《发现者》纪录片拍摄等稀缺资源，优质企业更可获新华社客户端亿万级流量曝 光。展会特设的 "品牌服务咨询处" 与 "媒体采访间" 成为热点区域，超百家企业现场预约一对一品牌诊 断。某参展商表示："陪跑计划不仅带来传播声量，更通过权威媒体背书提升了品牌信任度，这对连锁 加盟型企业尤为重要。" 2025 年 4 月 17 日，第 51 届（春季）CCBE 成都美博会在 "新美业・创商机" 的主题声中拉开帷幕。作 为西部美业年度盛会，本届展会吸引 752 家企业携 4500 + 国内外品牌齐聚，其中由《了不起的国货》 《发现者》等权威媒体发起的 "民族品牌陪跑计划" 以展媒融合创新模式，为民族品牌搭建全维度成长 舞台。 一、全链路赋能体系落地 构建品牌升级 "加速通道" "民族品牌陪跑计划" 延续其标志性的 "四级筛选机制"，从企业资质、产品力、社会责任等多维度严苛 评估，为入选品牌定制 3-5 年深度赋能方案。该计划整合央视、新华社等国家级媒体及 300 + ...

Investment Rating - The report maintains a "positive" rating for the real estate and property management sectors [4]. Core Insights - The report highlights the increasing importance of real estate strategies, emphasizing the need for quality housing supply and urban renewal initiatives to stabilize the market [4][32]. - Recent policies aim to enhance the real estate market's stability, with a focus on optimizing existing housing stock and promoting high-quality housing [32][33]. Industry Data Summary New Housing Transactions - In the week of April 19-25, 2025, 34 key cities recorded a total new housing transaction volume of 206.4 million square meters, reflecting an 8.4% week-on-week increase [5]. - Year-on-year, April's new housing transactions in these cities decreased by 21.2% compared to the same period last year [7][8]. Second-Hand Housing Transactions - In the same week, second-hand housing transactions in 13 key cities totaled 142.4 million square meters, marking a 6.5% increase from the previous week [13]. - Cumulatively, second-hand housing transactions for April showed a 1.5% year-on-year increase [13]. Inventory and Supply - In the week of April 19-25, 2025, 15 key cities launched 121 million square meters of new housing, with a sales-to-launch ratio of 0.68, indicating ongoing inventory reduction [23]. - The total available residential area in these cities reached 89.5 million square meters, with an average absorption period of 23.2 months [23]. Policy and News Tracking - The report notes that the central government is reinforcing economic stability measures, including urban renewal and high-quality housing supply [32][33]. - Local governments are implementing targeted policies, such as tax subsidies for home purchases in specific regions [33][35]. Company Performance Overview - The report provides a snapshot of key companies' performances, indicating mixed results with some companies like Lujiazui showing revenue growth of 33% in 2024, while others like Tianjian Group experienced a 21% revenue decline [39]. - The first quarter of 2025 saw Lujiazui's revenue increase by 41% year-on-year, reflecting a positive trend in the company's performance [39].

Investment Rating - The report rates the real estate industry as "Outperforming the Market" [1] Core Insights - The central political bureau meeting on April 25, 2025, emphasized the importance of "urban renewal" as a significant factor for the real estate market, indicating that stabilizing the real estate market is crucial for expanding domestic demand [1][5] - The meeting highlighted the need to accelerate the implementation of urban renewal actions, effectively and orderly promote the renovation of urban villages and dilapidated housing, and increase the supply of high-quality housing [5][8] - The report anticipates that the demand for "good houses" will drive sustainable development in the industry, with a focus on safety, comfort, and green living standards [5][8] Summary by Sections Policy and Market Dynamics - The report discusses the implementation of more proactive macro policies, including the issuance of local government special bonds and the potential for interest rate cuts to maintain liquidity [5][8] - It notes that as of April 10, 2025, approximately 850 projects for acquiring idle land have been proposed, covering over 40 million square meters and amounting to 128.2 billion yuan [5] Urban Renewal and Housing Quality - The report emphasizes that urban renewal will be a key policy focus for the year, with a significant portion of the existing housing stock eligible for renovation [5][8] - It states that about 31.9% of the existing urban residential stock was built before 2000, indicating substantial potential for urban renewal projects [5] Market Stability and Investment Opportunities - The report indicates that the real estate market has shown signs of stabilization, with average sales prices for commercial housing increasing by 0.7% and 0.9% year-on-year in Q4 2024 and Q1 2025, respectively [5][8] - It suggests that the market's stability will depend on the effective implementation of supportive policies in the second quarter of 2025 [5][8] - The report identifies four main investment lines: companies with strong fundamentals in core cities, smaller firms with significant breakthroughs, companies with strategic changes, and real estate brokerage firms benefiting from the recovery of the second-hand housing market [5]

/ 首 / 席 / 财 / 经 / 融 / 媒 / 体 2025 年 4 月 28 日星 期 太期12版总第2283期 定价 · RMB5.00 HK$8 » 02 政经 土地收储等待"戈多" 地方专项债发行盼提速 目前,如同戏剧《崇待戈多》 中流浪汉等待一个随时会来、也 可能很久未至的"戈多"一样,各 个城市的士也收储也在等待基- 天才将到来的专面借"雨露"。在 机构人士丽计,2025年地方德罗 行高峰或发生在二三季度,届时 土地收储行动将加快落地。 » 03 政经 二手房成交量超新房接近32% 西安一二手房市场各领风骚 D 06 公司 珠江股份转型物企两年 被困对赌协议 虽然 2024年归属母公司净利 粗粗亏为盈,但珠江股份的未分 配利润为-616亿元,未弥补亏损 会躺超过宫的那大总题的三分之 一。诉讼包袱卸不掉,未分配利润 还是负数。 3月份,两安房价连涨60个 月后进入阶段性调整,没有出现 大跌也没有大涨。"从企业投资的 角度来看,稳就是一只'好股票'。 就值得长期持有。"一位房企人士 认为 > 05 公司 行业"新霸主"中国建筑 营收利润双下滑 中国建筑副总裁、财务总监督 杰表示,公司利润主要来源于 ...

传闻已久的资生堂医美品牌终于"揭开面纱"！ 2 0 2 5 年 4 月 2 2 日 ， 资 生 堂 中 国 官 宣 旗 下 全 新 医 美 专 研 品 牌 「 律 曜 RQ PYOLOGY 」 （ 以 下 简 称：「律曜」）于上海首发。这是资生堂集团1 5 3年发展史上首个"专为亚洲肌打造"的高端术 研科技美肤品牌，最大的亮点是 以"械妆连用"的产品组合提供医美全周期的护理方案 ，集结 众多独家科技以实现"全面之美"。 对于新品牌的上市，资生堂中国及旅游零售CEO梅津利信表示：" 作为百年东方美先行者，资 生堂中国坚持'双管齐下'的创新战略，引入集团创新的同时，不断加码本土科研投资，把握新 兴的市场机遇。此次发布的律曜品牌将聚焦高端专业医美机构，通过高功效的械妆产品以及优 质的服务体验，为亚洲肌肤提供更安全、高效、精准的全周期美肤解决方案。 " 表面看，「律曜」的上市，意味着资生堂医美战略在中国迎来里程碑式的进展，这家百年老店 有望抓住大热的医美场景机遇迎来一波业务增长。但《FBe a u t y未来迹》研究发现，这一品牌 不仅在研发底层逻辑上有着超前的洞察和系统的解法，更是资生堂集团"成为个人美肤健康公 司 ...