Workflow
参与
icon
Search documents
现象级IP是如何炼成的(纵横)
Ren Min Ri Bao· 2025-07-01 22:19
好作业可以借鉴,但绝不能机械照搬。每个地区的文化基因、产业基础和受众群体差异较大,简单照搬 某个模式,很可能适得其反。比如,没有川美那样的艺术积淀,单纯复刻毕业展形式,极易沦为缺乏灵 魂的堆砌;不具备江苏"十三太保"的话题性,强行举办类似赛事,很可能变成东施效颦。 近期的一场展出与一项赛事,很有可能在你的朋友圈出现过——"开放的六月"和"苏超"。 四川美术学院"'开放的六月'2025年毕业生作品展"不久前落幕。开幕以来,展览热度持续攀升,校方将 闭展日延后,但每天3万人的预约名额还是"秒空",不少外地观众甚至打"飞的"来观展。 有人来西部看展览,有人去东部看球赛。被网友称为"苏超"的江苏省城市足球联赛,同样掀起一股热 潮。"比赛第一,友谊第十四""保卫常字头"等幽默表达迅速破圈,在社交平台上形成数亿次传播。 两个现象级IP虽然处于不同领域,但出圈之道颇为相似,即"全民参与+流量裂变+品质创新"。自下而上 的参与,为IP爆火奠定了群众基础。观众们自发在网上讨论、进行二次创作,进一步打破了传播的圈层 壁垒。 不过,创新才是两个IP火出圈的核心。以"开放的六月"为例,这个品牌虽已走过20余年,但一直在推陈 出新。正 ...
一财社论:积极发挥民企在基础研究的“出题人”作用
Di Yi Cai Jing· 2025-07-01 13:21
Group 1 - The establishment of the Joint Fund marks the formal participation of private enterprises as "questioners" in national basic research [1] - The Joint Fund operates by allowing private enterprises to fund and propose research topics, while the National Natural Science Foundation provides a platform to find suitable research institutions and personnel to address these topics [1][2] - The Joint Fund aims to stimulate innovation vitality in private enterprises and inject new momentum into the implementation of the innovation-driven development strategy [1][2] Group 2 - Private enterprises have increasingly become a significant support force in the continuous growth of basic research investment, with major companies like Huawei and Tencent committing to increase their investments [2] - The legal framework now supports private enterprises' participation in national scientific research projects, encouraging them to lead major technological breakthroughs [2] - The terms "questioner" and "answerer" highlight the importance of private enterprises in basic research investment, emphasizing the need for both centralized efforts and market-driven support [2] Group 3 - The establishment of the Joint Fund aims to bridge the gap between private enterprises with strong R&D funding and research institutions that may have valuable innovations but lack market application [3] - The Joint Fund seeks to attract and mobilize various technological resources and innovative talents through deep integration of industry, academia, and research [3] - The Joint Fund is just one aspect of the broader integration of industry and academia, with more avenues for exploration available [3] Group 4 - Adhering to the principle of "contract" is crucial for the successful operation of the Joint Fund, ensuring that all parties involved fulfill their responsibilities [4] - If any party violates the contract, they will bear corresponding responsibilities, ensuring accountability among private enterprises, fund management institutions, and research institutions [5] - The Joint Fund establishes a framework where private enterprises must fund and monitor progress, while research institutions must deliver quality results based on the requirements of the private enterprises [5]
德国总理默茨:我们应该尽我们所能在未来几年保持与美国的核参与情况。
news flash· 2025-07-01 10:16
德国总理默茨:我们应该尽我们所能在未来几年保持与美国的核参与情况。 ...
日媒:美国的困境与中国无关
Huan Qiu Wang· 2025-07-01 03:55
来源:环球时报 日本《日经亚洲评论》6月27日文章,原题:美国衰落的真正原因——而这与中国无关多年来,华盛顿 的主流说法一直将美国经济困境归咎于中国。然而,如果中国并非问题所在呢?如果真正的问题在于美 国自身呢? 事实令人不适:美国失去优势并非因中国崛起,而是因其背离了曾使其伟大的核心原则。这些原则包括 开放市场、全球参与以及有限政府干预——而中国在过去几十年,恰恰以更加审慎的态度持续落实这些 理念,在开放竞争中给美国带来巨大挑战。 美国成为世界最大经济体并非偶然。其崛起建立在开放的基础上——对人才、资本、创新和全球贸易的 开放。20世纪大部分时间里,美国是自由市场能实现什么的典范。企业家得到赋权,竞争蓬勃发展。但 如今,这种模式正在瓦解。政治失能、短期民粹主义和保护主义倾向正将美国带离成功的根源。产业政 策卷土重来。补贴、关税和投资限制已成常态,甚至"自由贸易"这个术语也变得政治敏感。 在美国自我封闭的同时,曾经被视为计划经济而遭贬低的中国正稳步地推进(市场)自由、改革和开 放。 更具说服力的是,中国并未倒退——尽管目前面临外国直接投资的下降。当美国实施芯片禁令、发布黑 名单并对外国投资进行政治打击时,中国 ...
一个家庭兴旺的秘诀,不是卷孩子而是卷爸爸
洞见· 2025-06-29 10:52
洞见 ( DJ00123987 ) —— 不一样的观点,不一样的故事, 3000 万人订阅的微信大号。点击标题下 蓝字 " 洞见 " 关注,我们将为您提供有价值、有意思的延伸阅读。 作者:夏天 来源:男孩派 (ID: boy666dj) 好的教育,是家庭所有人的"合谋"。 ♬ 点上方播放按钮可收听洞见主播晏娇 朗读音频 以前,我一直觉得,妈妈是一个家庭的中心。 能否照顾好家人,教育好孩子就是考量一个妈妈是否合格的标准。 直到后来我看了很多朋友以及教育专家的教育经验,我终于彻底醒悟: 原来,一个家庭兴旺的秘诀,不是卷孩子而是卷爸爸。 01 爸爸多承担, 家才不会变成战场。 博主 @夏天 讲过一段经历,儿子刚上一年级的时候,她又恰逢工作上有调动,每天都忙得像 个陀螺一样: 早上要给儿子做早餐,送儿子上学; 下班后要接儿子放学,然后马不停蹄地回家做晚餐,辅导儿子写作业; 老公看着她忙得焦头烂额,却依然心安理得地躺在沙发上玩手机,看球赛,偶尔敷衍地应答和 安慰。 每当这个时候,她的情绪都会变得特别暴躁。 孩子写错一个字,做错一道题,任何一个微小的错误,都让她的情绪爆炸。 而她对老公的不满和愤怒也会随着情绪的崩溃疯狂宣 ...
华映资本季薇:年初至今投资金额已达去年全年的3倍
Bei Ke Cai Jing· 2025-06-28 11:49
新京报贝壳财经讯(记者陈维城)6月28日,在2025华映资本年度大会上,华映资本创始管理合伙人季薇提到,市场转暖、投资提速,华映年初至今投资金 额已达去年全年的3倍。季薇向新京报贝壳财经记者介绍,华映资本在风险投资领域的方法论归为"三个权",在不同赛道上,分别会从技术、产业、市场来 在不同阶段布局赛道和企业。 第三是参与权,成熟产业链效率的升级,如芯片、半导体、民航发动机、操作系统等等希望强链补链,进一步深化国产替代,华映资本会更注重企业的市场 落地。 编辑 陈莉 校对 张彦君 季薇提到,每一家机构思考科技领域的投资会有自己的维度,有的是从赛道来分,如新能源、新材料、汽车、人工智能等赛道;有的会从阶段来分,如早 期,中后期,以及并购。 季薇表示,在产业不同发展阶段,华映资本愿意出手的时间不一样,从产业发展周期和大国博弈的角度,在风险投资领域的方法论总结为"三个权"。 第一是定义权,颠覆性技术,可能处在极早期,但未来对社会经济的影响极大。可能是在实验室已经被验证,但是还没具体落地场景,技术可能多路径并 行,比如量子计算、脑机、可控核聚变。这个阶段上出手会非常早,提早布局头部企业和团队。因为壁垒非常高,所以华映资 ...
社区自定义微更新:“节流”特性明显,也面临“开源”挑战
Xin Lang Cai Jing· 2025-06-28 11:19
"人民城市人民建",引导公众积极参与是城市更新行动一直以来探索的路径之一。 在瑞虹新城,这个经过10期发展从"虹镇老街"蜕变为国际化生活住区的城市更新项目孵化出了一种自定 义的社区微更新模式——在瑞虹新城铭庭小区(四期),从篮球场、居委会到智能垃圾厢房,都由业主 居民自主设计并介入全流程,走出了一条居民深度参与城市更新的路径。 澎湃研究所研究员经过深度调研走访,发现这一系列由"社区微更新居民设计师顾问团"主导的DIY社区 微更新,具有降低更新成本、提高空间效率等特质,让居民的具体诉求转化为空间语言,美好愿景成为 生活场景,体现了城市更新的社会公平性,使公众参与从理念转化为可持续的行动力。 铭庭小区的自定义社区微更新,从篮球场的焕新开始。 建于2012年的铭庭小区由四栋高层住宅公寓组成,室外篮球场使用年限较长,已经地面坑洼和设施老 化。2022年,安丘居民区党总支筹资7万元,计划对篮球场升级改造。起初,居委会请了一家总包单 位,但概念方案没能通过居民公示。最终,这个小改造催生了阵容强大的志愿团队,居委会引入专业的 居民设计师和其他热心居民共同组成了"社区微更新居民设计师顾问团"。 "要有标准三分线与两分罚球线、 ...
亚投行理事会年会公开研讨会|动员私营资本推动基础设施建设
Bei Jing Shang Bao· 2025-06-27 12:18
Core Viewpoint - The importance of infrastructure construction in driving economic growth and social development is increasingly recognized, with private capital being essential to meet the substantial investment needs in this sector [1][5]. Group 1: Infrastructure Investment Demand - The annual infrastructure investment gap is approximately $950 billion, highlighting the urgent need for private capital to fill this void, especially in emerging economies where fiscal space is shrinking [4]. - The overall infrastructure financing demand in Asia is around $1.7 trillion per year, which traditional multilateral development banks struggle to meet [5]. Group 2: Role of Private Capital - Private capital has already established a significant presence in competitive sectors such as retail and manufacturing, and there is potential for it to become a driving force in the traditionally public-led infrastructure sector [4]. - The Asian Infrastructure Investment Bank (AIIB) employs a "trinity" strategy to attract private capital, offering diverse financing tools such as equity, guarantees, and risk financing to cater to different investor preferences [4]. Group 3: Collaboration and Policy Framework - Effective mobilization of private capital requires collaboration among governments, multilateral development banks, and stakeholders, with policies such as tax incentives and subsidies playing a crucial role in reducing entry costs for private investors [7]. - A unified policy framework is essential to minimize negotiation friction and accelerate project implementation, particularly in emerging markets [7][9]. Group 4: Challenges and Solutions - Challenges in attracting private capital include regulatory differences, long-term risks, and complex project structures, which can deter private investment [9][10]. - Solutions proposed include simplifying project structures, clarifying risk-sharing mechanisms, and enhancing project preparation to create more bankable projects [10][11].
建筑工人参加图书签售活动,不应该被当成“奇观”
Nan Fang Du Shi Bao· 2025-06-27 12:07
Core Viewpoint - The video highlights the importance of treating all readers equally, regardless of their background or status, emphasizing that reading and self-improvement should be accessible to everyone [1][2][3] Group 1: Reader Interaction - The video features a construction worker from Puyang, Henan, attending a book signing event, which sparked discussions about the treatment of readers from different backgrounds [1] - The interviewer’s focus on the worker's clothing and education level was deemed inappropriate, as it detracted from the shared experience of being a reader [1][2] - The concept of "privilege" was criticized, suggesting that reading should be a boundary-less activity where everyone has equal rights to access knowledge [2] Group 2: Cultural Significance - A reader gifting a book to the construction worker was framed negatively by the interviewer, undermining the beauty of such gestures among book lovers [2] - The ideal scenario would involve the construction worker participating in the event without being treated as an anomaly, reinforcing the notion that love for reading transcends social status [3] - The video aims to promote the deeper values of reading, which include understanding the world from a level perspective, encouraging viewers to recognize this principle [3]
短视频直播平台带动 新兴职业爆发式增长
Group 1 - The core viewpoint of the articles highlights the significant growth and impact of the short video and live streaming industry in China, particularly through platforms like Douyin, which is driving employment opportunities and economic activity [1][2]. - As of May 2025, the total number of active live streaming accounts is projected to reach approximately 193 million, with a year-on-year growth of about 7.2% [1]. - Douyin is expected to directly create over 49.21 million job opportunities and indirectly support an additional 15.34 million jobs, totaling over 64.55 million employment opportunities in 2024 [1]. Group 2 - The rapid increase in traffic on Douyin's e-commerce platform, with 8 billion daily views of short videos and 3.8 billion daily visits to live streaming rooms, has led to a 46% year-on-year growth in GMV (Gross Merchandise Volume) [1]. - The average ratio of content creators to backend support staff is 1:1.5, indicating that content creation roles can generate numerous direct employment opportunities across various fields such as content operation, live streaming assistance, and data analysis [2]. - The digital economy, represented by short video platforms, is enhancing labor participation rates and breaking down barriers for special groups in the labor market, which is seen as a positive development [2]. Group 3 - The rise of new technology positions driven by AI and big data is contributing to the continuous increase in job opportunities within the industry [3].