在"民族奶业振兴"与"体育强国建设"的时代浪潮下，一场关于"中国品质"与"中国精神"的别样对话正在上演： 5 月 29 日，君乐宝携手中国国家体 操队召开"专利菌群 冠军品质——中国国家体操队指定乳制品暨简醇系列新品发布会"。世界冠军邹敬园、刘洋、张博恒等莅临现场，共同见证这一 行业盛举。 这场跨界合作不是简单的品牌联动，而是让中国乳业 的"科技突围"与体育精神的"极致追求"达成价值同频。中国体育的中坚力量与中国乳业的领先 者"顶峰相见"，是中国十大国家队对君乐宝品质的认可与信任，更是民族奶业振兴与体育强国建设的深度共振，意味着君乐宝开启了从"规模竞 争"到"价值引领"的乳业新周期。 01 冠军基因的深度契合：体育精神与乳业匠心的同频进化 中国国家体操队的训练馆里，"极致"是每个运动员心中的法则。自 1979 年斩获首个世界冠军至今，这支"冠军梦之队"用 40 多年时间培养出超百 名世界冠军，其背后是严苛的训练体系：平衡木上每个姿态偏差都需反复校正，吊环动作中每次肌肉耐力都要精准量化。 简醇专利菌群系列新品这项"中国方案"的价值，不仅在于重塑酸奶健康标准，更在于为民族品牌突破技术壁垒、实现价值升维提供了可借鉴 ...

原标题：追光丨从"翻花绳"到AI操场，学校体育还能这么"玩" 各位"大朋友"们 还记得翻花绳、跳皮筋这些儿时游戏吗 比如翻花绳 就是这个！！！ 绳子结成套缠绕手上 手指编出一种又一种花样 而近日 这所地处宿迁的乡村小学 江苏一所小学 升级版的"翻花绳"游戏火了 脑洞大开的孩子们 把它变成了 既能出汗又能锻炼身体的 团队游戏 被大量网友点赞称"有创意" 很多人不知道 破解体育教育资源匮乏难题 独创"绳韵"文化 每个班都有花样跳绳兴趣小组 还多次在国内外跳绳大赛中斩获冠军 其实 中国越来越多的学校正迎来 体育运动的"新花样" 不少学生身怀绝技 将跳绳与体操动作结合 探索更多"新招式" 是不是很厉害！ 比如 跟着动感节拍做健美操 像贪吃蛇一样跑步 在学校里舞龙舞狮 更具科幻感的也来了 不少学校已配备"AI智慧操场" 学生短跑、立定跳远、跳绳 系统能实时分析运动姿态 定制个性化的锻炼计划 抖空竹也是不错的选择 面对一块智慧屏 同学们比拼跳绳、颠球等 屏幕实时显示完成情况 并自动生成排行榜 这样"刺激"的运动PK 让许多学生大呼过瘾 缓解学生肥胖、近视等问题 已不容忽视 运动对提升青少年心理韧性 也大有裨益 无体育，不 ...

Group 1 - The first Dahei River Dragon Boat Festival was held in Hohhot, attracting over 10,000 citizens and tourists, with more than 50 teams and 600 participants competing [1] - The event featured various cultural performances, including lion dances, folk music, water stunts, and fire rescue drills, creating a festive atmosphere [1] - In addition to the dragon boat races, the festival included interactive activities such as on-site educational sessions led by national-level dragon boat referees, allowing citizens and tourists to experience dragon boating firsthand [1] Group 2 - The event was organized by the Hohhot Municipal Government and aimed to promote cultural heritage and facilitate exchanges, integrating the unique cultural characteristics of Northern Inner Mongolia [2] - The festival is part of a broader initiative to create a cross-border cultural tourism IP that combines ecology, folklore, and sports, enhancing tourism growth through event-driven engagement [2] - This initiative aligns with the "Singing and Traveling in Inner Mongolia" cultural tourism campaign, aiming to develop a new cultural brand for Hohhot and promote high-quality development of the regional cultural tourism economy [2]

Core Viewpoint - The "Su Super League" has gained significant attention and popularity, providing new insights into the future development of Chinese football, despite its low ticket price and amateur player participation [1] Group 1: League Characteristics - The Su Super League has effectively addressed the long-standing issue of match-fixing in Chinese football, with teams formed from 13 cities competing fiercely for victory [2] - The league has sparked local rivalries and created engaging narratives, enhancing the excitement and viewership of the matches, leading to sold-out games [2] Group 2: Economic Impact - The affordable ticket price of 10 yuan has stimulated local economies, encouraging spending on food, accommodation, and tourism during match weekends [4] - The league's success could potentially increase the football population in China by mobilizing local talent and fostering community engagement in sports [4] Group 3: Future Potential - The Su Super League serves as a model for activating grassroots football in China, suggesting that a combination of local players, government support, and community involvement can enhance the sport's popularity [4][6] - The league's establishment in Jiangsu province, characterized by balanced development and adequate financial resources, may inspire similar initiatives in other regions of China [5][6]

央广网北京5月31日消息（总台记者韩雪莹 张国亮）据中央广播电视总台中国之声《新闻纵横》报道，"赛龙舟"，一项承载着中国人祈求风调雨顺美好 愿望的运动，也因昭示着"众人划桨开大船"的朴素道理，吸引着世界各地的龙舟爱好者以桨为翼、化龙为舟。从2010年广州亚运会龙舟成为正式比赛项目， 到近年来一项项国际性龙舟赛事让不同国度和地域的人们身临其境感受龙舟文化的深刻内涵，当传统文化与竞技体育相互碰撞、激发，来自中国的龙舟器材 正凭借着专业的技术、深厚的底蕴、可靠的质量，同体育赛事一起"出海"。 每年的端午前夕，都是杭州富阳的祥瑞龙舟一年中最忙的时候。国内各地的龙舟赛事开展得火热，工厂负责人夏丽霞要赶在赛前把客户定制的龙舟发出 去。好在，在这个近15000平方米的工厂里，有这么一处龙舟集散区，不会让夏丽霞操心得那么有"时效性"。这些规格上略有差异的龙舟用于出口，用夏丽 霞的话说，"老外买龙舟是一年四季不分日子的。" 夏丽霞表示："国际版的龙舟，因为运输原因，没有那么长的集装箱，我们就做成分体的，把船尾截掉，客户直接用螺丝拼装上去就好。装好也不影响 使用，只是我们在制作工艺上会复杂一点，它的舟宽也会比国内的宽一些。" 倒 ...

5月29日晚，2025第二届山西城市体育活动周暨"怡然见晋中"首届晋中市体育消费季启动仪式在晋中天 美杉杉奥特莱斯购物广场举行。省体育局党组书记、局长赵雁峰，晋中市委副书记、市长刘星，省商务 厅二级巡视员赵军旗，省文化和旅游厅二级巡视员张卫东出席。省体育局党组成员、副局长李春茂，晋 中市副市长梁艳萍致辞。 活动现场，领导和嘉宾参观体育市集展区，体验智能健身器材，了解晋中天美杉杉奥特莱斯购物广场促 销活动和体育品牌店销售情况。晋中市体育运动学校武术队表演中华武术，榆次区花园路小学进行《我 爱你中国》柔力球表演，左权代表队带领精彩的《桃花红杏花白》健身花戏表演，晋中学院合唱团等演 唱《到晋中来找我》《向阳而行》《花开中国》。 第二届山西城市体育活动周暨"怡然见晋中"首届晋中市体育消费季是2025年全省体育产业重点工作内容 和体育赛事"进景区、进街区、进商圈"重要活动之一。本次活动旨在深入贯彻落实中共中央办公厅、国 务院办公厅印发的《提振消费专项行动方案》，进一步聚焦省委、省政府关于"激发消费潜能"决策部 署,主动融入全省高质量发展大局， 以"扩大体育消费"为目标，大力发展体育赛事经济，以赛事"流 量"促进经济"增 ...

Core Viewpoint - Hisense is leveraging its partnership with FIFA for the 2025 Club World Cup to enhance its global brand presence and showcase its technological innovations in sports marketing [1][3][11] Group 1: Sponsorship and Marketing Strategy - Hisense's sponsorship of the 2025 Club World Cup marks its third collaboration with FIFA, highlighting its commitment to global sports marketing [3] - The company has sponsored multiple top-tier events since 2016, including three European Championships and two World Cups, establishing a strong presence in the sports marketing arena [3][5] - Hisense's overseas revenue from its own brand has significantly increased from less than 6 billion yuan in 2008 to 99.6 billion yuan last year, representing an 18-fold growth over 17 years [5] Group 2: Technological Innovation - Hisense has invested heavily in technology to enhance the viewing experience for players, referees, and fans, aligning with FIFA's focus on innovation [6][8] - The company became the first VAR display official partner for the 2024 European Championship and will continue this role for the Club World Cup, showcasing its display technology in high-stakes environments [8] - The AI+Sports market is projected to grow from approximately $6 billion in 2024 to $21 billion by 2029, with a compound annual growth rate of about 29% [8] Group 3: Globalization and Localization - Hisense's globalization strategy has evolved from OEM manufacturing to building its own brand, emphasizing the importance of local market adaptation [11][12] - The company has established 31 R&D centers, 36 manufacturing bases, and 64 subsidiaries globally, enhancing its local market presence [11] - Hisense tailors its products to meet local consumer preferences, such as developing large-capacity refrigerators with specific features for the U.S. market [12]

Group 1 - The article emphasizes the importance of early sports engagement for children to promote healthy habits and reduce obesity and vision problems among youth [6][10] - A comprehensive training program is being implemented in a Beijing-based club, focusing on various physical abilities tailored to children's developmental needs [7][8] - The club's approach includes fun and engaging activities to motivate children, alongside dietary management to promote healthy weight control [7][8] Group 2 - The 2025 Spartan Warrior Children's Race in Hangzhou features exciting and challenging obstacles, enhancing children's interest in sports [8][9] - The event has seen a significant increase in participation, with over a million participants since its inception in 2017, reflecting growing parental emphasis on children's physical fitness [9] - Safety measures are rigorously applied to ensure the well-being of participants, including detailed engineering designs for obstacles [9] Group 3 - A primary school in Guangzhou has successfully integrated basketball into its curriculum, resulting in improved student fitness and competitive success [10][11] - The school employs a structured training system with professional coaches to nurture students' basketball skills from an early age [10] - The emphasis on sports has led to a notable reduction in overweight children at the school, showcasing the effectiveness of physical education [11]

力盛体育 20250529 摘要 力盛体育 2024 年总收入创新高，达四亿多元，但受长期股权投资和商 誉减值影响。核心赛车场和赛事运营保持盈利，新兴卡丁车和数字体育 业务亏损，预计 2025 年业绩将受益于风险减少和员工持股计划。 公司战略从赛车扩展到大体育领域，2025 年获高尔夫授权，计划拓展 至网球、自行车、马拉松等。高尔夫业务覆盖赛事、练习场、用品等， 预计 2025 年开始贡献收入，2026 年后增速显著。 海南海口赛车场预计 2026 年底建成，2026-2027 年贡献收入，受益于 海南封关运作和文旅消费，填补冬季赛事空缺，辐射东南亚，增加赛事 和场地使用量。 公司对高尔夫市场乐观，预计全产业链布局得当，规模将超赛车业务， 长期目标通过"5+4 再加 2"模式实现 10 亿元以上营收规模。 高尔夫赛事商业价值包括赞助、报名费、衍生品和版权。早期赞助覆盖 成本后利润空间大，通过明星参与提升收益。国内市场化运营有望显著 提升利润率，参考欧巡赛等海外优秀项目。 Q&A 力盛体育目前的主要业务是什么？其财务表现如何？ 力盛体育的主要业务包括赛事运营和场馆业务，尤其是在赛车领域。具体来说， 赛车板块分为 ...

Group 1 - The 2025 FIFA Club World Cup will feature 32 teams, significantly expanding from the previous 7 teams, with a total prize pool of $1 billion, marking a historic high in both scale and commercial value [1] - Hisense is the first global official partner of the Club World Cup, introducing the "AI Fan Home Renewal Plan," which integrates technology into sports, showcasing the intersection of sports and technology [1][3] - Since 2016, Hisense has doubled its global revenue and tripled its overseas income, with the share of its own brand increasing from 51.8% to 85.6% [4] Group 2 - Hisense has transitioned from simple brand exposure to deep technical integration in sports events, enhancing its brand influence through active participation [5][7] - The company has become the first VAR display official partner for the 2024 European Championship, providing support for accurate officiating and improving the viewing experience [7] - Hisense's AI technology is transforming the viewing experience from passive watching to immersive participation, with the introduction of AI features in their products [8][10] Group 3 - The AI Fan Home Renewal Plan includes AI displays, air quality management, and food preservation, creating a comprehensive viewing experience for fans [12] - Hisense's revenue for 2024 is projected to be 215.3 billion yuan, with overseas income reaching 99.6 billion yuan, accounting for 46% of total revenue [12] - Hisense has ranked second in global TV shipments for three consecutive years, with a market share of 14%, and leads in the high-end market for large-screen TVs [13]