Core Viewpoint - The Chinese Ministry of Culture and Tourism is launching a year-long campaign to combat forced shopping and inducement consumption in the tourism sector, aiming to protect tourists' rights and maintain market order [1]. Group 1: Regulatory Actions - The campaign will focus on key areas such as travel agencies, shopping stores, tour guides, and online travel operators, targeting illegal practices like operating without a license and misleading pricing [2]. - Specific actions include addressing unauthorized travel agency operations, deceptive marketing practices in shopping stores, and illegal guiding activities by unlicensed individuals [2][3]. Group 2: Enforcement and Collaboration - The Ministry will collaborate with the Public Security and Market Regulation departments to enforce laws against unauthorized travel services, false advertising, and forced transactions [3]. - A "zero tolerance" approach will be adopted, with a focus on areas with high tourist shopping activity, ensuring that complaints are addressed promptly and effectively [3].

"跟着赛事去旅行""跟着赛事去购物"已经成为眼下最热门的消费浪潮之一。 继"村BA""村超"等富有地方文化特色的赛事走红后，"苏超"再次破圈，借助社交媒体"造梗"互动，球迷 和游客追随赛事足迹，跨区域流动、跨领域消费，形成了"体育赛事引流、文旅消费变现"的新模式。 有数据显示，"苏超"带动江苏目的地的过夜游客大增，南通、宿迁、徐州等城市的暑期酒店预订量均实 现翻倍增长。结合赛程安排，江苏将陆续举办博物馆夜游、文创市集、美食体验等特色文旅活动500多 项，推出景区门票减免、文旅消费券等惠民便民措施1400多项。 可以看到，近年来，随着健康中国战略和全民健身国家战略的深入实施，我国体育消费市场快速增长， 体育旅游、体育健康、体育教育培训、体育文创、体育会展、体育金融等"体育+"新业态不断涌现。 体育竞赛表演产业是体育产业的重要组成部分，发展体育竞赛表演产业对挖掘和释放消费潜力、打造经 济增长新动能具有重要意义。国务院办公厅《关于加快发展体育竞赛表演产业的指导意见》指出，这一 领域总规模预计到2025年将达到2万亿元。 2025年6月24日，中国人民银行等六部门联合印发了《关于金融支持提振和扩大消费的指导意见》，从 ...

暑期旅游旺季即将到来，旅游市场秩序成为广大游客关注重点。 7月9日，文化和旅游部（以下简称"文旅部"）召开2025年第二季度例行新闻发布会，文旅部市场管理司 副司长余昌国以"零容忍"定义暑期旅游市场整治基调，宣布将联合公安、市场监管等部门开展为期一年 的强迫购物专项整治行动。 《中国经营报》记者在发布会现场了解到，本次行动将聚焦无证经营、强迫购物等突出问题，重点监控 亲子游、研学游等高风险产品，为预计超30亿人次的暑期客流筑牢安全防线。 对强迫购物"零容忍" 一直以来，强迫购物、诱导消费等违法违规行为严重损害游客权益，扰乱市场秩序。 针对这些问题，文旅部联合公安部、市场监管总局印发了《关于整治强迫购物促进旅游市场健康发展的 通知》，决定开展为期一年的专项整治工作。 同时，还将重点筛查以旅行社、导游、陪游、旅游管家等名义招徕游客的经营活动，重点监测亲子游、 研学游、避暑游相关包价旅游产品，严厉打击无证经营、不签订旅游合同、随意转团卖团、货不对板等 违法违规问题。 "强迫购物严重侵害游客权益，必须下大力气解决。"据余昌国介绍，这次整治工作将突出重点环节，紧 盯旅游购物活动集中区域，以旅行社、旅游购物店、导游、在线 ...

智通财经APP获悉，中金发布研报称，对中国澳门博彩行业转向更为乐观。该行上调澳门博彩行业2025 年总博彩收入预测，预计2025年总博彩收入同比增长7%。另上调2025年EBITDA预测3%，预计2025年 EBITDA同比增长9%。 此外，估计2Q25行业EBITDA同比增长6%（环比增长6%），达到20.98亿美元。该行认为，2Q25行业 EBITDA的增长，可能是由于2Q25总博彩收入表现强劲，但再投资率上升小幅抵消了2Q25总博彩收入 的积极影响。 中金主要观点如下： 港元贬值或将提升亚洲邻国居民前往中国澳门的旅游需求 考虑到中国澳门地区的博彩产品以及配套服务质量较高，该行认为港元贬值可能会导致亚洲游客在博彩 桌上的港元消费能力有所增长，同时也会吸引更多境外游客选择中国澳门作为其出行目的地。 风险 中国澳门博彩行业恢复慢于预期；亚洲博彩市场竞争加剧。 中国澳门正逐步变为以娱乐演出为核心的旅行目的地，或有助于吸引更多游客 随着博彩公司在过去两年中逐步积累举办娱乐活动的相关经验，他们在日程和项目安排方面可以做到更 具针对性和多样化。该行认为，举办各种类型的非博彩娱乐活动可以：1）驱动客户多次前往中国澳 门 ...

提到海南的海，和大多数人一样，林慧慧对三亚、万宁、陵水等市县碧波荡漾、浪白沙净的海景更为熟 悉。出于机缘巧合，此次她和朋友自驾沿着海南环岛旅游公路来到儋州，在这里，她们领略到大海粗犷狂野 的另一面。"原来大海和火山也能'玩'到一块。"林慧慧说。 海南西部独特海景吸引游客纷至沓来—— 踏浪"龙门"寻梦"千寻" 近日，在儋州"龙门激浪"景观处，游客以火山海岸为背景拍照。海南日报全媒体记者 吴心怡 摄 ■ 海南日报全媒体记者 吴心怡 "没想到海南西部的海这么美!"7月9日，在儋州市峨蔓镇"龙门激浪"景观处，游客林慧慧和朋友以蓝天大 海为背景，轮流拍照。在她们身后，火山石天然形成的一座拱门如同一个取景框，定格住壮观的海景和如织 的游人。 正如她所说，海水和火山的碰撞是少见的，也是震撼的。红色的石崖、蔚蓝的海水、白色的浪花、翠绿 的仙人掌群，组成了儋州峨蔓"火山海岸"这幅独特的画卷。当地人介绍，百万年前火山喷发，岩浆奔流入 海，水火交融，形成黑色的浅海礁岩和褐红的悬崖峭壁，造就了"一半火焰一半海水"的火山海岸风光。其中 以"龙门激浪"景观最为有名。 "龙门激浪"是儋州古代"八景"之一。"龙门"是一处自然形成的中空岩洞， ...

活动现场，携程、Booking、抖音、电信、支付宝、中国银行、上航旅游、迪士尼、东方明珠、上 海中心、比斯特上海购物村、佛罗伦萨小镇等一批浦东入境游优质合作伙伴集中签约亮相。依托伙伴的 力量，浦东将以更加优化的入境通关服务，更加友好的国际消费环境，更加丰富的旅游产品组合，吸引 更多入境游客在浦东多住几晚、多玩几天。 记者了解到，为更好服务入境游客，多语种的浦东旅游形象宣传片全新发布。浦东新区区委宣传部 （区文体旅游局）旅游处处长张奎堂介绍，该片将于7月中旬起，在210余条国际航班线路上播放，让浦 东文旅魅力"先声夺人"。8月起，浦东还将在东方航空机上杂志专题登载"浦东嘉年华"推介内容。"我们 希望中外游客航班一落地，就对浦东有什么好玩的好逛的了如指掌。"此外，浦东还制作了中、英、 日、韩四国语言的浦东旅行手册，向入境游客详细提供十大景点、酒店和购物等全方位旅行建议和导 引，在机场、景区、酒店、咨询服务点等全面投放。 浦东共有陆家嘴、世博前滩、上海迪士尼度假区等三大地标性商圈和七大区域性商圈。为了让游客 感受吃、住、行、游、购、娱一站式服务，浦东将推出Chinajoy、浦美奥赛展、迪士尼夏季庆典主题活 动、海昌 ...

海南日报海口7月9日讯(海南日报全媒体记者刘冀冀 实习生郑如雪 通讯员李佳琪)7月9日，"文昌是 个好地方，邀您留一夏"2025年文昌夏季特色文旅活动新闻发布会在海南省新闻发布厅举办。记者从会 上获悉，今年暑期，文昌启动"航天+旅游""排球+旅游""节赛+旅游"三大引擎，用火箭升空的震撼、村 排赛场的激情和青春音乐的热力，让游客在文昌"赏一城风物、品一夏烟火"，感受消夏狂欢。 2025年文昌启动夏季特色文旅活动，邀您"留一夏"—— 追火箭 看"村VA"赏音乐 8月中旬，"向阳花开，少年追箭!"海南文昌航天明星公益演唱会将唱响文昌，现场，摇滚歌手谢天 笑将领衔百人乐队，为歌迷带来一场夏日视听盛宴。 由文昌市人民政府联合海南日报报业集团精心策划的海南"村VA"连续举办三届，已成为乡村排球 赛事品牌IP，累计吸引现场观众超120万人次，全网曝光量突破13亿次，旅游综合收入超5亿元，在全省 乃至全国火爆出圈。 今年赛事迎来全面升级，参赛队伍增至32支，覆盖海南省11个市县，68场精彩对决展现"全民排 球"的独特魅力。今年首推"外援机制"，将举办"大地流彩·和美乡村"全国"村VA"邀请赛。 今年8月，文昌将举办一系列全 ...

Group 1 - The article emphasizes the integration of digital technology in enhancing the cultural tourism industry in Heze, Shandong, leveraging the region's rich historical and cultural heritage [1][7] - Shandong Mobile has implemented a comprehensive network coverage strategy, including the establishment of 66 new 5G-A base stations, significantly improving network capacity to accommodate up to 600,000 visitors per day at major tourist sites [2][4] - The introduction of an integrated management platform utilizing GIS, video surveillance, and real-time monitoring has improved visitor management and operational efficiency at scenic spots [4][6] Group 2 - The company is promoting a new model of "intangible cultural heritage + tourism" through innovative technologies such as VR panoramic live streaming, enhancing the accessibility and appeal of traditional crafts and cultural experiences [6] - Shandong Mobile aims to continue its focus on digitalization, providing technological solutions that support the cultural tourism sector and contribute to rural revitalization efforts [7]

Core Viewpoint - The report from CITIC Securities indicates that the tourism sector, particularly aviation, has benefited from high demand for personal travel during long holidays, reinforcing market elasticity during peak seasons [1][6]. Group 1: Industry Performance - The aviation industry has seen a significant increase in the proportion of personal travel passengers, which has strengthened the elasticity of the peak season market [1][6]. - Since early 2023, various policies have been guiding the civil aviation industry towards "anti-involution," leading to an optimistic outlook for ticket pricing during the summer travel season [1][6]. - The substantial drop in international oil prices since April, combined with a narrowing decline in domestic ticket prices, is expected to allow major airlines to achieve near breakeven profit in Q2 2023 [1][4][6]. Group 2: Profitability and Cost Management - CITIC Securities forecasts that major airlines could achieve profits of 5 to 6 billion yuan in Q3 2025, marking a historical high for a single third quarter [1][6]. - The implementation of revenue management strategies has begun to show results, with the average price of aviation kerosene decreasing by 16.9% year-on-year, significantly contributing to profitability improvements for airlines in Q2 2025 [2][4]. - The tightening supply situation and the structural changes in demand are expected to drive ticket price elasticity, indicating a potential turning point for airline profitability [2][3]. Group 3: Market Dynamics - The analysis of travel patterns since 2025 suggests that previous operational challenges in the civil aviation sector are being resolved, with improvements in ticket pricing and inbound/outbound demand structures [3]. - The report highlights a shift in consumer behavior towards valuing emotional and experiential aspects of travel, which is expected to sustain demand for tourism [3]. - The introduction of new aircraft is projected to be lower than planned, contributing to a favorable supply-demand dynamic that supports ticket price recovery [3][4].

Core Viewpoint - The cultural tourism industry in Shanxi is positioned as a comprehensive pillar and a carrier of happiness, driving economic growth while fulfilling people's aspirations for a better life. The province aims to achieve high-quality development through a robust service foundation and innovative strategies [1]. Group 1: Policy and Strategic Framework - Shanxi has set the goal of becoming an "internationally renowned cultural tourism destination," leveraging its rich historical heritage and focusing on innovation and quality [1]. - A systematic approach is adopted, characterized by a "four-in-one" model of policy guidance, market regulation, foundational support, and service quality enhancement, which injects strong momentum into the industry [1]. - The provincial government has established a comprehensive policy support system, including the "Shanxi Province Tourism Development Promotion Regulations" and the "Tourism Satisfaction in Shanxi" construction standard system [1]. Group 2: Market Regulation and Credit Building - Shanxi emphasizes credit building and precise law enforcement to maintain a clear market space, implementing a credit information collection mechanism and regular regulatory reports [2]. - The province has conducted inspections on 97,500 business units, concluding 984 cases with fines totaling 4.45 million yuan, effectively purifying the market environment [2]. - Innovative policies, such as the guarantee fund policy for travel agencies, aim to reduce burdens and foster the growth of quality enterprises [2]. Group 3: Service Quality Enhancement - The province is implementing the "Tourism Satisfaction in Shanxi" service quality improvement initiative, focusing on optimizing complaint channels and addressing issues like "unreasonably low-priced tours" [3]. - A comprehensive training program for tour guides and the establishment of a "tourism quality experience officer" mechanism are in place to enhance service professionalism and visitor satisfaction [3]. - Shanxi is committed to continuous improvement in service quality, with a focus on safety, order, quality, and efficiency, aiming to create a new highland in cultural tourism [3].