保护、传承、传播非物质文化遗产是一项系统工程。文化的个性、产品的个性和艺术的个性是相通的。 把非遗文创这件有意义的事做得有意思，就一定有价值，有成就感。非遗传播创新平台，可以激活产业 价值创造链条；通过首店、首秀、首展等首发经济形式，构筑起时尚传播新生态；通过借鉴潮玩经济， 可以培育新型文化消费生态，进一步营造非遗保护与传承的良好社会氛围。 非物质文化遗产需要以使命感和责任感去呵护。我们期待，社会各界能够形成更强合力，让更多非遗技 艺在数字时代焕发新生，为坚定文化自信、建设文化强国贡献更加强劲的力量。（央广网评论员 文 峰） 6月17日，由央广网和央广优选联袂打造的"央广非遗"直播项目正式启动，开启了对相关工作的深入探 索。据了解，该平台将通过三大举措构建非遗传承新生态：启动"非遗青年创变者"培育计划，为传统技 艺注入青春力量；打造"非遗'云'带货"品牌活动，让匠心产品走进现代生活；运用数字化技术搭建非遗 传播矩阵，实现保护成果全民共享。 这样的平台赋能具有多重意义。一方面，当非遗元素融入日常生活用品、文创产品，传统文化将以更亲 切的姿态走进大众视野。这种创造性转化不仅延续了文化记忆，更通过现代设计语言让年轻 ...

Core Viewpoint - The opening of the Suzhou Bay Song Brocade Cultural and Art Space marks a significant step in the revitalization of intangible cultural heritage, showcasing the beauty of Song brocade through immersive experiences and modern interpretations [1][2] Group 1: Cultural Significance - The Song brocade, a textile art form that flourished during the Song Dynasty, is renowned for its delicate texture, ancient patterns, and harmonious colors, being one of China's three major brocades alongside Yun brocade and Shu brocade [1] - The cultural space features four thematic chapters: "Jinxiu Wenmai," "Jiyi Yongsheng," "Lizan Dongfang," and "Wujie Xinsheng," which collectively reconstruct the narrative of Song brocade's heritage over a millennium [2] Group 2: Brand Strategy - The launch of the "Shangjiukai Brand White Paper" by the co-founder of Beijing Zhijian, Shen Cheng, outlines a brand strategy centered on "revitalizing intangible heritage," providing a contemporary interpretation of Song aesthetics [1] - The white paper emphasizes the cultural genes of Song brocade and sets a clear direction for the future development of the Shangjiukai brand [1] Group 3: Interactive Experience - The "Jiyi Yongsheng | Touch Brocade" chapter features a digital scroll that deconstructs the 20 weaving processes of Song brocade, allowing visitors to engage with the craftsmanship through interactive screens [2] - The "Wujie Xinsheng | Weaving the Future" chapter introduces the "Song Brocade AIGC Factory," inviting visitors to co-create unique patterns that blend fashion, home decor, and cultural products [2]

古建筑木艺非遗传承人、正高级工程师、深圳市工艺美术大师，深耕古建修复34年。作为劳模创新工作室领航人、政协委员和匠作博物馆馆长，他致力于工匠精神传承与“木工坊”教育推广。本次演讲将分享中华传统木艺的千年智慧与现代创新，带你领略非遗文化的魅力，探索工匠精神的当代价值。 古建筑木艺非遗传承人 深圳市工艺美术大师 正高级工程师 This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx ...

——德诚珠宝博物馆×洛阳唐艺博物馆,共绘黄金艺术千年华章 为系统地展现黄金艺术的博大精深与历史脉络,推动金工文化的广泛传播,一场跨越千年的黄金对话在闽 江之畔的福州长乐精彩上演。德诚珠宝博物馆×洛阳唐艺金银器博物馆携手联袂,共同呈现「传诚东方・ 金工万象」黄金艺术金工大展。此次强强联合,旨在汇聚两大博物馆的馆藏精华与行业积淀,呈现一场东 方美学与经典技艺的巅峰盛宴。 展会上,洛阳唐艺金银器博物馆携带46件跨越千年时空的黄金文物惊艳亮相,展品纵贯战国、汉、魏晋至 唐宋明清等历代王朝,美轮美奂、精巧斐然,系统呈现中国古代贵金属艺术的发展脉络。洛阳唐艺金银器 博物馆副馆长、洛阳市级工艺美术大师王琰老师亲临现场,多方位分享金器艺术与文化交融的经典魅 力。 在分享中,王琰老师特别强调,"黄金不仅是传统文化的无声载体,更是非遗技艺传承与创新的重要途 径。"作为白马寺金银器制作技艺非遗传承人,王琰老师毕业于RCA英国皇家艺术学院,精研中国传统金银 器技艺。多年来,她致力于将传统金银器制作工艺的精髓融入现代审美,创作出既承载文化底蕴又符合当 代需求的作品,让更多人了解并喜爱上这份珍贵的文化遗产。此次她带来的专业分享,正是其践 ...

在江苏省南京市溧水区晶桥镇的一座茶园，茶农正在采摘茶叶。 朱红生摄（人民图片） 雨花茶采摘标准是一芽一叶初展，长度在1.5到2厘米，芽和叶之间的角度约呈15度。 摊凉中的雨花茶。 制作流程 揉捻中的雨花茶叶。 一口温度近180摄氏度的铁锅里，陈盛峰用手抓、荡、扣、推、抹。 陈盛峰父子展示炒制完成的雨花茶外形。 受访者供图 陈盛峰的雨花茶制茶基地。 本版照片除署名外，均为本报记者杨俊峰摄 扫码观看视频 一口温度近180℃的铁锅里，陈盛峰一双苍劲的手，抓、荡、扣、推、抹，新鲜的茶叶在锅里起落、飞 舞……关键处，虎口收放，嫩叶在手心不断揉搓，清幽的香气溢出来，一片片舒展的叶子变成了一根根 松针状。 这是雨花茶的制作技艺，也是雨花茶制作技艺国家级非遗代表性传承人陈盛峰的"手中芭蕾"。2021年， 绿茶制作技艺(雨花茶制作技艺)被列入第五批国家级非物质文化遗产名录。 陈盛峰（右）在茶田里向儿子陈陆宇教授采摘的要领。 "茶和天下·苏韵雅集"活动在位于巴黎的联合国教科文组织总部举行，多国嘉宾沉浸式体验手工炒制雨 花茶。 雨花茶的前身是清代《虫鸣漫录》记载的一种"钟山云雾茶"，为卷曲类茶，茶界泰斗陆溁采用"搓条"手 法将其改 ...

Core Insights - The integration of intangible cultural heritage (ICH) into modern life is gaining momentum, with over 11,000 ICH workshops across 2,005 county-level administrative regions in China, creating job opportunities for over 1.2 million people and contributing to local economic development [1][2]. Group 1: Government Initiatives and Support - The establishment of the Zhejiang Province ICH Workshop Alliance aims to systematically integrate resources and promote collaboration among various stakeholders, including local brands and tourism associations [2]. - The Ministry of Culture and Tourism, along with other governmental bodies, has issued guidelines to support ICH workshop construction, focusing on talent development, employment, and industry assistance [2]. - Eighteen provinces have developed recognition and management documents for ICH workshops, providing financial support and resource connections [2]. Group 2: Economic Impact and Job Creation - In Xiaoshan District, Zhejiang, the "Xiaoshan Radish Dry" ICH workshop connects over 40,000 farmers through orders and agreements, projecting a production value of 300 million yuan in 2024 [3]. - In Hebei's Quyang County, traditional crafts like Ding porcelain and stone carving have become pillar industries, employing over 100,000 people and generating an annual output value of approximately 15 billion yuan [3]. Group 3: Talent Development and Training - The sixth batch of national intangible cultural heritage representatives includes 942 individuals, with a total of nearly 4,000 representatives nationwide, strengthening the transmission of ICH [5]. - A training system has been established to support ICH inheritors, with over 200 institutions involved, benefiting more than 200,000 inheritors [5]. - Local initiatives are fostering a new generation of leaders in ICH workshops, attracting young talents back to rural areas to revitalize local crafts [5]. Group 4: Cultural and Economic Integration - The integration of ICH with modern consumption and tourism experiences is enhancing cultural appeal and market value, with over 20 billion yuan in sales during the first quarter of 2025 from ICH-related activities [8]. - Events like the "Cultural and Natural Heritage Day" showcase ICH products and performances, attracting significant tourist engagement and promoting local economies [8]. - The development of ICH-themed rural tourism routes is transforming previously underdeveloped areas into vibrant cultural hubs, with significant visitor numbers reported [10].

Group 1 - The core viewpoint of the articles highlights the innovative "finance + intangible cultural heritage" model by Industrial Bank Nanning Branch, which actively participates in local cultural preservation and provides financial support for the renewal of intangible heritage [1] Group 2 - In Guangxi Yongfu, the local industry surrounding the national geographical indication product, the Yongfu Luo Han Guo, has rapidly developed into a billion-yuan industry, leveraging over 600 years of intangible heritage skills [2] - A biotechnology company in Yongfu closely collaborates with local farmers for Luo Han Guo cultivation, with Industrial Bank Nanning Branch providing 10 million yuan in funding to support the purchase of fruits from farmers [2] - The biotechnology company has transformed traditional intangible heritage techniques into over 40 patented results, enhancing the traditional Luo Han Guo extraction process towards the health industry, benefiting 100,000 acres of farming households [2] Group 3 - In Wuzhou, the ancient ice spring well has given rise to a unique food culture, with the local ice spring soy milk making its way into the intangible cultural heritage list of Guangxi [3] - A local company has developed the first instant soy milk crystal in the country, preserving the original flavor while expanding market reach, supported by over 30 million yuan in financial services from Industrial Bank Nanning Branch [3] - The company has established a comprehensive distribution network and flagship stores on major e-commerce platforms, successfully promoting ice spring soy milk beyond Wuzhou [3]

2025年5月28日，由中国烹饪协会、辰智大数据、CFA联合主办的【2025 年餐饮流行趋势发布会与中餐出海全国巡回私董会】·北京站圆满落幕，活动现 场，辰智大数据创始人葛建辉发布《2025年中国餐饮流行趋势发布》，盘点2025年第一季度餐饮爆品趋势，为餐饮爆品创新提供思路和方向。 01 本味主义崛起， 食材鲜味最大化释放 辰智大数据风味图谱以酸、甜、苦、辣、咸、鲜、麻、香辛为八大基础味型，随着餐饮风味创新不断升级，基础风味想着越来越细分化的方向发展，诞生 了众多各具特色的细分味型。 以极具成瘾性的辣味为例，2025年Q1，自带生姜辛辣的姜辣味型引领辣味菜品新潮流。姜的风味虽然辛辣、刺激，但去腥、提香效果突出，粤菜中的沙 姜猪手、闽菜中的姜母鸭、湘菜中的姜辣蛇，都是姜辣味的代表菜品。此外，姜还拥有祛湿驱风寒等功效，姜撞奶、红糖姜茶等甜品也是饮品店和甜品店 的爆款。 我国产姜的地区众多，市面上姜的品种十分丰富，老姜、沙姜、南姜、姜黄……姜不同品种的姜，给餐饮爆品创新拥有了不同的风味特色。虎头炸南姜霸 王鸡将南姜、陈皮、肉桂、八角草果等香辛料，细细研磨，调理入味，打造潮汕风味中式炸鸡。 打造爆品是餐饮企业提升业绩 ...

"你看看，这就是126平方米的户型""挺好的，现在就是非常关心价格"……随着济南首批配售型保障房发售在即，凤鸣新筑、清河新筑两个项目样板间开 放后，迎来大批看房群体。截至6月14日，济南配售型保障房轮候库申请人家庭超过2700名，而首批配售433套房源，这相当于每6个申请人家庭才能中得 一套，可见配售型保障房的受欢迎程度。 在凤鸣路与旅游路东南方向的凤鸣新筑项目，看房家庭络绎不绝，高峰时刻甚至要排队等候。他们中，既有踏入职场才几年时间的小情侣，也有渴望改善 居住条件的普通家庭，不乏带着父母、孩子组团看房。 据项目工作人员介绍，自6月9日样板间开放以来，前5天共接待了209组看房家庭，而14日一天则接待了143组，为最多的一天。 在清河新筑配售型保障房项目，火热的一幕也在上演。6月13日样板间刚刚开放，就吸引了140余组家庭参观。该项目处于老城区，坐拥小清河景观资源， 因而周边地缘性群体最为关注，看房家庭以中老年人为主。 与凤鸣新筑项目有所不同的是，清河新筑项目多以中小户型为主。比如70平方米的样板间，一梯两户，带有双气，房间采用全明设计，客厅、卧室都很敞 亮。而且，样板间看到的所有装修和配套都是按交房标准打造 ...

新疆维吾尔自治区喀什地区是丝绸之路的重要节点，喀什古城更是全国各地游客向往的旅游打卡 地。"喀什土陶"，作为古丝绸之路的重要文化载体，在鼎盛时期远销中亚、西亚，被誉为"泥巴艺术"。 2006年，土陶烧制技艺被列入首批国家级非物质文化遗产名录，它不仅承载着丝路文化，更是中华民族 智慧的结晶和中华文明绵延传承的生动见证。 近年来，喀什市公安局紧扣发展大局，在法治保障、科技赋能、服务旅游、保护非遗传承中创新警务运 行模式，在统筹发展和安全、活力和秩序、服务和监管上下功夫、求实效，助力"喀什土陶"国家级非物 质文化遗产在新时代焕发新生。 面对非遗保护中的复杂挑战，喀什市公安局突破传统保护模式的局限，构建起"天上有网、地上有格、 线上有智"的立体防控体系，为非遗保护装上"智慧大脑"。 针对故意损毁和销售假冒伪劣"喀什土陶"的行为，我们组织经侦、刑侦、治安、网安等多警种联动，与 文化执法、市场监管等部门紧密协作；建立常态化的联合巡查执法机制，对查实的制假售假行为，坚决 依法打击，追溯源头，摧毁网络；同时，强化对市场、物流寄递行业的阵地管控，利用视频追踪等技战 法，全力阻断被盗土陶文物流失渠道。 此外，我们还积极化解风险矛 ...