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云南:推动高速公路与文旅产业融合发展
news flash· 2025-04-30 03:03
云南:推动高速公路与文旅产业融合发展 智通财经4月30日电,云南省人民政府办公厅日前印发《云南省推动高速公路融合发展若干政策措施 (试行)》。其中提到,支持"高速+文旅"。实施"开口子"联通景区工程,鼓励在服务区及收费站建设 房车补给站、索道、游客集散中心等设施,并配套观光车、旅游专线、定制包车等旅游运输服务,发挥 中转枢纽和景区出入口作用,推动高速公路与文旅产业融合发展。景区引流增收部分,由景区经营单位 与高速公路经营单位等协商分配。支持高速公路经营单位依托跨江大桥、绿美公路等,因地制宜打造路 域新景区、"网红打卡点",逐步培育"满天星、画中游"新场景。 ...
2025年首季我国服务贸易迎“开门红” 旅行进出口双向跃升
Sou Hu Cai Jing· 2025-04-30 02:51
中国经济网北京4月30日讯(记者 魏金金)商务部官网消息,2025年一季度,我国服务贸易较快增长, 服务进出口总额19741.8亿元,同比增长8.7%。其中,出口8351.5亿元,增长12.2%;进口11390.3亿元, 增长6.2%。服务贸易逆差3038.8亿元,比上年同期减少244.6亿元。 值得注意的是,这其中,旅行服务出口增长最快。一季度,旅行服务继续保持高速增长,进出口达5849 亿元,增长21.8%,为服务贸易第一大领域。其中,出口增长97.5%,进口增长14.9%。 旅行服务出口增长速度亮眼,与近年我国政策放宽、国际吸引力提升、以及数字化服务与支付便利化等 密切相关。2024年以来,中国持续优化签证政策,包括免签国家扩容、过境免签政策放宽等,"China Travel"热潮发酵。诸如网红博主"甲亢哥"《中国奇遇记》系列等短视频也在海外社媒实现裂变式传播, 进一步拉动入境游发展。微信支付等平台推出多语言服务和"外卡内绑"功能,有效解决了外国游客的支 付痛点,也进一步提升了他们的消费意愿。 与此同时,旅行服务进口也呈现出增长态势。随着新冠肺炎疫情后中国居民出境游需求的强劲反弹,越 来越多的中国游客追 ...
从“好客”到“宠客”,文旅大省明确进阶方向
成都太古里开创城市更新与商业人文共生的新范式,古都西安以传统文化"演出+消费"强势出圈,安 徽"大黄山"战略开启"门票经济"向"全域价值"跃升……放眼全国文旅发展格局,大有"群雄逐鹿"之势。 对于文旅资源富集的山东而言,推动文旅产业高质量发展,不仅是提振消费的应时之举,更是强省建设 的战略选择。然而从文旅大省迈向文旅强省,山东依然需要加快补齐短板、突破瓶颈制约。 如何打好主动仗,走出一条具有山东特色的文旅产业高质量发展新路子? 提起山东,不少人的第一印象就是两个字"好客"。悠久历史、灿烂文化、壮美风光,让"好客山东"成为 最受欢迎的旅游目的地之一。 然而,哪个地方不想成为游客心中的"诗和远方"? "出圈"的背后是跨界融合。文旅跨界融合既能催生新业态、新模式,又能更好满足人们个性化、品质化 消费需求。不久前,济南市精心策划刀郎演唱会,联动推出多项优惠政策,带动文旅综合消费24.6亿 元。强化跨界思维,做好"文旅+百业""百业+文旅"的文章,正当其时。 文旅融合玩法多多,但不能忽视它的服务属性,服务也是重要竞争力。比如,泰山景区推出登山助力机 器人,极大提升了游客登山体验,收获网络流量的同时,也吸引不少游客前来" ...
300秒看家乡︱江西省共青城市:美美与‘共’一见‘青’城
新华网财经· 2025-04-29 09:37
江西省共青城市委副书记、市长刘阳青走进《300秒看家乡》节目,引领观众共同感受这座政 治名城、青春之城、生态美城、创业新城的独特魅力。《300秒看家乡》公益活动通过邀请发 展具有新亮点、新成就和新经验的地方领导参与节目录制,推介家乡之美,助推文旅产业高 质量发展。 来源:新华网 关注" 新华网财经 "视频号 更多财经资讯等你来看 往期推荐 央行发布!信息量很大 一 季 度 黄 金 数 据 , 最 新 发 布! ...
徐州铜山农文旅产业融合发展 喜迎八方游客庆"五一"
Zhong Guo Xin Wen Wang· 2025-04-29 09:27
Core Points - The article highlights the preparations made by the local tourism sector in Xuzhou, particularly in the Copper District, to enhance visitor experiences during the upcoming "May Day" holiday [1] - The development of various cultural and tourism projects in Hanwang Town aims to create a unique and high-quality tourism experience [3][6] - The article emphasizes the integration of natural resources and cultural heritage in tourism offerings, such as the tea culture experience in the Tea Expo Park [8] Group 1 - The Zishan Art Village has transformed 56 idle courtyards into 43 unique spaces, hosting events like the "Fragrant Appointment at Zishan" art festival and intangible cultural heritage markets [3] - Hanwang Town is focusing on a comprehensive tourism strategy that combines industry strength, environmental beauty, and vibrant community life [3] - The Yulong Lake, a recreational area, offers various activities for visitors, including boating, fishing, and camping [5] Group 2 - The Xuzhou Garden Expo Park, as the main venue for the 13th China (Xuzhou) International Garden Expo, features 65 exhibition gardens, enhancing the region's tourism appeal [6] - The Tea Expo Park, covering approximately 3,000 acres, integrates tea cultivation, processing, cultural displays, and educational experiences, attracting visitors with immersive tea culture activities [8] - To boost the cultural tourism market during the "May Day" holiday, the Copper District plans to organize activities around its diverse tourism resources [8]
“抢人”大战升级,中部三省能否站上C位?
Mei Ri Jing Ji Xin Wen· 2025-04-28 15:49
每经记者 肖纯 每经编辑 刘艳美 "五一"假期来临,"抢人"大战一触即发:北京推出1900余场文旅活动,上海启动"补贴力度最大"购物节,黑龙江策划五大主题12条精品线路、100余场演 出,四川发放各类文旅专项消费券6800余万元…… 尤为值得关注的,则是湖北、江西等中部省份接连举行的高规格文旅主题大会。 4月25日,湖北文旅大会上,省委书记化身"湖北文旅首席推荐官",17个市州主官亲自下场打call。4月27日,第一次举办文旅大会的江西,请来全国文旅行 业专家、知名企业代表及国际旅行商建言献策。5月底,湖南旅发大会也将如约而至。 眼下,中部三省都已提出雄心勃勃的目标:湖北要推动文旅产业加速迈向万亿级,建设世界知名文化旅游目的地;湖南提出到2025年初步形成具有全球吸引 力的旅游产品体系,到2035年成为世界级旅游目的地;江西则要促进文旅深度融合,推动江西文旅出新出圈更出彩。 近年来,全国各地对文旅产业的重视程度前所未有。处于地理C位的湖北、湖南、江西"中三角",能否借势"抢人"成功,走向文旅C位? 崛起 "我们真诚欢迎大家多来湖北走一走、看一看,亲身感受湖北的自然风光之美、历史文化之韵、发展活力之强。"4月2 ...
争夺60亿人次、6万亿元市场!多省市打造这一增长新引擎
Di Yi Cai Jing· 2025-04-28 12:01
不仅是消费趋势、旅游目的地在变化,近年来旅游人群也在变化,成为地方发展旅游业的新空间。 提振消费、扩大内需是今年政府工作的重点任务,其中推动文旅产业发展、促进文旅消费是一大突破 口。近期,贵州、湖北、山东、福建、江西等省份以及一些城市密集举办高规格文化旅游发展大会,打 造经济增长新引擎。 文旅带动性强 4月27日,2025年江西省文化和旅游发展大会召开。江西省委书记尹弘表示,要全力促进旅游业发展, 突出旅游的文化内涵,深化"文旅+百业""百业+文旅",进一步提升旅游供给质量,促进文旅深度融合, 规范旅游市场秩序,加大宣传推介力度,推动江西文旅出新出圈更出彩。 四川导游协会会长、四川师范大学劳动和实践教育研究院教授陈乾康此前接受第一财经采访时表示,旅 游对区域经济的拉动作用是明显的,过去认为旅游投资1元能带动5元的相关行业增长,但其实不同时 期、不同发展水平、不同地区,旅游消费的拉动性应该差异较大,因此难以统一测算。但是可以看到, 当旅游业高速发展时,航空、住宿、景区等行业的预订量会大大增加,甚至一票难求,反映出旅游业对 相关行业发展是有明显带动性的。 召开高规格的旅游大会,推动旅游业升级成为各地的抓手,这其实 ...
心之所往・向善而行——额济纳旗2025年“苍天千峰驼羔”文化旅游系列活动文艺演出精彩纷呈
Sou Hu Wang· 2025-04-28 02:17
Core Viewpoint - The "Cang Tian Qian Feng Tuo Gao" cultural tourism series event in Ejin Banner aims to showcase the region's cultural heritage and promote tourism through various artistic performances and activities [1][5]. Group 1: Event Highlights - The event opened with the enthusiastic "Ejin Welcoming Song," creating a warm atmosphere for attendees [4]. - A duet titled "Praise for the Thousand Peaks Tuo Gao" celebrated the camel, symbolizing the resilience of the Ejin Banner people [4]. - The folk culture display "Turkic Charm" featured performances from various cultural associations, blending traditional and modern elements [4]. - The "Dance Rhythm" performance showcased the unique charm of the national intangible cultural heritage of the Sa Wu Er Deng dance [4]. - The event concluded with a collective performance of "Inner Mongolia Awaits You," expressing the hospitality of the local people [5]. Group 2: Cultural and Economic Integration - Ejin Banner is leveraging its camel industry advantages through a "cultural tourism + folk events + industry linkage" model to create a unique industrial ecosystem [9]. - The event aims to deepen the integration of community participation and tourism development, enhancing the quality of cultural tourism in Ejin Banner [9]. - Various competitions and exhibitions, including camel racing, horse racing, and cultural displays, are designed to engage tourists and promote local products [15].
湖北26个文旅项目集中签约 总投资644.31亿
Chang Jiang Shang Bao· 2025-04-28 00:28
湖北拥有4处世界自然和文化遗产、16家5A级景区,是备受海内外游客青睐的旅游胜地。统计数据显 示,2024年,湖北省接待游客8.73亿人次,增长13.2%;旅游总收入9011亿元,增长18.8%。目前,全省 文旅行业从业人员420多万,对就业的贡献率超过10%;从事旅游业的农户年收入突破10万元,文旅产 业呈现蓬勃向上的良好发展态势。 进入2025年,除夕夜上演的2025央视蛇年春晚武汉分会场主题节目《星汉耀江城》好评如潮,助力湖 北、武汉文旅出圈。携程数据显示,2025年春节期间,武汉搜索量同比暴增1160%。清明假期,湖北重 点景区人气旺盛,武汉成全国最热门旅游目的地城市之一,去哪儿网数据显示,武汉位列全国重点城市 清明客单价涨幅第二名。 4月25日上午,2025湖北文化旅游发展大会在武汉举行,大会期间,湖北省26个重大文旅项目进行签 约。 具体来看,26个集中签约项目包括中国古生物化石文化产业园、襄阳古城保护与开发项目、宜昌火烧坪 旅游度假区、鄂州市园博园、恩施大峡谷二期及清江游轮旅游开发项目、咸宁温泉养心谷康养旅游度假 区等,总投资额644.31亿元。这些签约项目将进一步推进湖北文旅产业发展战略布局, ...
成都因何入选“2025全球100经典目的地”?
Mei Ri Jing Ji Xin Wen· 2025-04-27 11:25
Core Viewpoint - Chengdu has been recognized as a unique city with rich cultural heritage and natural beauty, making it an attractive destination for tourism and cultural experiences [1][10]. Group 1: Recognition and Rankings - Chengdu has been included in multiple categories of the 2025 Ctrip Reputation List, such as "2025 Global 100 Classic Destinations," "2025 Global 50 Family Destinations," and "2025 Global 50 Art Treasures" [1][2]. - The Ctrip Reputation List evaluates destinations based on popularity, user engagement, and search volume, selecting the top destinations from a pool of 1,525 hotels, 806 attractions, and 801 restaurants [4]. Group 2: Cultural and Natural Attractions - Chengdu boasts a rich cultural charm, with a history spanning over 3,000 years, and is recognized as one of the first national historical and cultural cities in China [10]. - The city is a cultural center in Southwest China, where diverse cultures such as Bashu culture, panda culture, and culinary culture converge, attracting tourists interested in cultural experiences [10]. - Chengdu offers a variety of renowned cultural and natural attractions, including the Du Fu Thatched Cottage and Mount Emei, providing options for both cultural and nature enthusiasts [10]. Group 3: Culinary Experience - Chengdu's diverse culinary offerings, particularly Sichuan cuisine, cater to various tastes, and visitors can engage in cooking classes and food museum tours to deepen their understanding of the local food culture [12]. Group 4: Tourism Infrastructure - Chengdu's tourism infrastructure is a significant advantage, featuring two major international airports, with passenger throughput exceeding 21 million in the first quarter of this year [12]. - The recent introduction of new direct international flight routes enhances Chengdu's connectivity and positions it as an emerging aviation hub [12]. Group 5: Future Development Strategies - To further enhance its tourism appeal, Chengdu should focus on continuous innovation in tourism products and services, such as immersive cultural experiences and themed parks [13][16]. - The city should also improve service quality through training for tourism professionals and develop targeted marketing strategies to attract new markets, including second and third-tier cities and international visitors [16][19].