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华为Mate 80、Mate X7同日发布
21世纪经济报道· 2025-11-25 11:48
Core Viewpoint - Huawei has launched the Mate 80 series and the foldable Mate X7, aiming to solidify its position in the high-end smartphone market while enhancing its leadership in the foldable segment [1][3]. Group 1: Mate 80 Series - The Mate 80 series includes four models: Mate 80, Mate 80 Pro, Mate 80 Pro Max, and Mate 80 RS, starting at a price of 4699 yuan [1]. - The series is powered by the Kirin 9030 processor and features upgrades in imaging, performance, battery life, and AI capabilities [1]. - The Mate series aims to maintain high-end recognition and stable market share amidst fierce competition [1]. Group 2: Mate X7 - The Mate X7 is positioned to drive innovation in the foldable and ultra-high-end smartphone market, featuring a comprehensive range of foldable screen products [3]. - It is equipped with the Kirin 9030 PRO chip and utilizes lightweight yet strong materials, weighing approximately 235 grams with a thickness of 9.5mm when folded and 4.5mm when unfolded [3]. - The device incorporates advanced hinge structures and materials to enhance durability and reliability, making it resistant to water, bending, impact, and drops [3]. Group 3: Imaging and Smart Features - The Mate X7 features the second-generation red maple imaging system with a custom main and telephoto lens, supporting high dynamic video and AI effects [5]. - It introduces the "Time-Space Door" integrated lens module and applies traditional Chinese craftsmanship to the phone's back panel [5]. - The device will also commercialize the industry's first A2A intelligent collaboration, enhancing personalized and intelligent services across various domains [5]. Group 4: Market Positioning - The high-end smartphone market is increasingly competitive, and Huawei aims to expand its market share and reshape the domestic high-end smartphone landscape, with foldable devices as a key focus [7]. - The foldable smartphone segment has transitioned from niche to mainstream, driven by the unique value of large screens in productivity and entertainment [7]. - Innovative designs and customizable display ratios in products like the Mate X7 are expected to differentiate Huawei's offerings in a homogenized market [7].