Core Insights - The article introduces the concept of Agentic Tourism, an AI-powered operating model aimed at enhancing travel experiences by dynamically adjusting plans based on real-time conditions [1] - The model is developed through a collaboration between TOURISE and Globant, with strategic input from Kearney, highlighting the importance of digital transformation in the tourism industry [1] Company and Industry Summary - TOURISE and Globant are at the forefront of integrating AI into tourism, promising a more personalized and efficient travel experience [1] - The report emphasizes the potential of AI to optimize various aspects of travel, such as rerouting around adverse weather and managing staffing in anticipation of customer demand [1] - The collaboration signifies a trend towards leveraging technology to address challenges in the tourism sector, indicating a shift towards more adaptive and responsive service models [1]