Key Takeaways Opendoor is evolving from an iBuyer to an agent-led platform offering multiple selling paths.Early pilots show 2x more customers reaching cash offers and 5x higher listing conversions.The Cash Plus option offers sellers liquidity while lowering Opendoor's capital exposure.Opendoor Technologies (OPEN) is executing its strategic shift — transforming from a single-product iBuyer into a distributed platform that empowers agents to deliver its offerings directly to sellers. The model introduces mul ...