Sales Projections - Initial projections underestimated album sales, potentially exceeding 3 million units in the first week [1] - Revised estimates suggest the album will likely surpass 2 million units in sales, but may not reach 25 million units [1] Market Sentiment - "Swifties" (Taylor Swift fans) significantly impacted sales projections [1] - Initial negative assessment of the album's quality influenced decision to cut positions [1]