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Optimism is Building Around a Gucci ‘Comeback’
Yahoo Finance· 2026-02-11 10:31
Group 1 - Kering's luxury brand Gucci, which accounts for 39% of group sales, is showing improved sentiment ahead of Demna's first runway show [1] - TD Cowen has raised its forecasts for Gucci, expecting 2% growth in H1 2026 and 6% in H2 2026 due to new product introductions [1] - Kering reported a 9% decline in Q4 revenues to 3.91 billion euros, with a 3% decline in comparable terms, which was better than consensus estimates [2] Group 2 - Gucci's organic revenue decline of 10% was slightly better than the 11% decrease forecasted by analysts, indicating a sequential improvement [3] - TD Cowen anticipates a rapid rollout of new Gucci products and broader collections in the latter half of the year [3] - Kering's agility in brand and product innovation is viewed positively, although there are concerns about weak store traffic and execution risks [6] Group 3 - Barclays is optimistic about Gucci's potential for a fragrance franchise with new beauty licensee L'Oréal, projecting a possible 5 billion euro fragrance business by 2028 [7] - Current Gucci fragrance sales are estimated at around 500 million euros under the existing licensee Coty [7] - L'Oréal's successful track record in scaling brands through acquisitions is highlighted, with over 70 acquisitions completed in the past 20 years [8]