Workflow
Car culture
icon
Search documents
Motorlux Hosts Monterey Car Week's Iconic Opening Night, Welcomes Record 4,250 Guests to Sold-Out Gathering
Prnewswire· 2025-08-25 20:40
TRAVERSE CITY, Mich., Aug. 25, 2025 /PRNewswire/ -- Motorlux, a Hagerty event, once again delivered the iconic opening night for Monterey Car Week on Wednesday, August 13, welcoming a sold-out gathering of 4,250 to its curated installations of world-class cars, breathtaking aviation displays and unparalleled fine cuisine.Guests enjoyed more than 275 collector cars, 15 aviation displays and an elevated culinary experience all staged on the Monterey Jet Center tarmac. Highlights included: Motorlux Hosts M ...
Motorlux Announces Bespoke Hospitality and Curated Vehicle Displays for Monterey Car Week Premier
Prnewswire· 2025-07-09 23:21
Core Insights - Motorlux will return on August 13, 2025, to kick off Monterey Car Week, blending car culture, luxury aviation, and elevated hospitality [1] - The event will feature three Michelin-starred chefs and tastings from over 40 acclaimed regional wines, enhancing the culinary experience [1] Event Highlights - The opening night will include a fashion-show-inspired event at the Broad Arrow Monterey Jet Center Auction, providing early access to a premier collector car sale [2] - Motorlux will showcase immersive automotive exhibits with curated food and drink pairings [2] - The auction will feature approximately 150 collector cars, with highlights including a 1962 Shelby 260 Cobra estimated at $1.5M to $2.0M and a 1991 Ferrari F40 estimated at $3.4M to $3.7M [3] Charitable Contributions - Motorlux supports the CHP 11-99 Foundation, aiding California Highway Patrol families in crisis, and benefits the Navy Postgraduate School Foundation [4] Company Background - Motorlux is organized by Hagerty, an automotive enthusiast brand focused on preserving car culture and providing specialty vehicle insurance, car valuation data, and auction services [5][6] - Hagerty operates in the U.S., Canada, and the U.K., serving a community of nearly 890,000 car enthusiasts [6][8] Special Exhibitions - The event will feature displays celebrating Porsche, Ford Mustang's 60th anniversary, a showcase of cars capable of reaching 200 mph, and a tribute to Mercedes-Benz designer Bruno Sacco [7]