Core Insights - Princess Cruises has introduced Hampton Water Rosé to its Love Line Premium Liquors Collection, enhancing the onboard beverage experience for guests [1][3] - The collaboration involves Jesse Bongiovi and Jon Bon Jovi, along with winemaker Gérard Bertrand, highlighting the wine's quality and craftsmanship [1][5] - Hampton Water Rosé aims to foster connections and celebrations among guests, aligning with the brand's focus on premium, celebrity-crafted libations [2][3] Company Overview - Princess Cruises is recognized for its exceptional culinary and beverage offerings, with a commitment to providing innovative and exclusive experiences during voyages [3][7] - The Love Line Premium Liquors Collection features a diverse range of celebrity-crafted beverages, including both alcoholic and non-alcoholic options [2][6] - The brand's new ship, Sun Princess, has been named Condé Nast Traveler's Mega Ship of the Year, showcasing the company's dedication to luxury and service [7] Product Details - Hampton Water Rosé is available fleetwide and included in Princess Premier and Princess Plus beverage packages, emphasizing accessibility for guests [1][3] - The Hampton Water brand has gained recognition in the wine industry, achieving high ratings from Wine Spectator and Wine Enthusiast, and has a strong social media presence [5] - The brand has expanded its portfolio with the introduction of Hampton Water Bubbly in 2024, indicating growth and innovation within the product line [5]