LIVE NOW: Big money deals have changed college sports.Bloomberg journalists field questions on how administrators, players and fans are navigating this era.🎧 Listen here: https://t.co/AE8Rjma5tp https://t.co/rRjv5dgNqj ...

HAPPENING SOON: Big money deals have changed college sports.Bloomberg journalists field questions on how administrators, players and fans are navigating this era.🎧 Listen to our live conversation at 3:30 p.m. EDT: https://t.co/AE8Rjma5tp https://t.co/PRHLISA6Nc ...

RT Bloomberg Live (@BloombergLive)From NIL deals to direct pay, college sports are in chaos. Join us next week at Bloomberg #PowerPlayers as we sit down with athletic directors from @UCLA, @DukeU and @OhioState to find out how they're navigating the new playbook. https://t.co/vvYlp8iNTN https://t.co/pAqAuceSnz ...

The NCAA controlled all of college sports with an iron fist. Until one day in 1984, when it lost its grip on major-college football forever. https://t.co/t4E7YtJUhk ...

Do college sports booster groups count as businesses? More than $1 billion in athlete pay depends on the answer. https://t.co/BhxgG0CwmY ...