需求方面，第二季度广州零售物业新租成交渐趋活跃，尤其是超市和百货业态，由于租约等原因，业态 变动集中显现。如广百百货在本季度关闭农林下路店；友谊百货国金店开始改造更新，引入免税店业态 和提升超市品质；位于天河路和陈家祠等多家超市进行了面积调整，以及引入新的经营理念；而胖东来 模式的超市改造在广州渐趋流行，部分新开大型超市的调改重点包括调升进口商品占比，增加生鲜和烘 焙品类，或者引入胖东来自营品牌。 对此，世邦魏理仕广州分公司总经理严思慧分析认为，"广州作为零售业创新提升试点城市当之无愧"。 一是广州千年商都的商贸基因，是零售商家创新创业的"天选之城"，拥有雄厚的时尚产业基础和完整产 业链，这是零售创新的基础设施。二是庞大的年轻人口，是零售创新的消费力和源动力。2024年广州在 校大学生168万人，成为全国大学生数量最多的城市之一。 "此外，广州既拥有世界级商圈，也有处于人口密集的社区商业，这都为零售创新提供载体。众多新增 优质商业项目正在建设筹备中，太古、华润、K11等行业头部商业运营商均正在广州筹开新项目，为广 州零售业提供更多载体"。 值得关注的是，2026年是广州建设国际消费中心城市的第五年。"我们发现 ...

Financial Data and Key Metrics Changes - The company reported net sales of $1.4 billion, an increase of 2.9% compared to the prior year, marking the strongest underlying sales performance since 2021 [28] - Earnings per diluted share were $0.49, exceeding the high end of the guidance range [17] - Gross profit rate was 45.4%, an increase of 160 basis points year-over-year, driven by a 100 basis point improvement in merchandise margin [30][31] Business Line Data and Key Metrics Changes - Body care grew low single digits, driven by the success of the Disney Princess line and the expansion of the everyday luxuries line [21] - Home fragrance also grew low single digits, supported by single wick candles and wallflowers [21] - Soaps and sanitizers grew mid single digits, driven by on-the-go assortments [21] Market Data and Key Metrics Changes - International retail sales grew approximately 10% this quarter, representing about 5% of total net sales [27][30] - U.S. and Canadian store net sales totaled $1.1 billion, an increase of 4.3% versus the prior year [29] Company Strategy and Development Direction - The company aims to transform Bath and Body Works to accelerate growth and deepen customer connections, focusing on consumer-centric strategies [9][10] - Plans include enhancing digital capabilities, improving packaging, exploring new distribution forms, and expanding internationally [12][14] - The strategy will prioritize fewer, bolder initiatives to drive consistent and repeatable growth [53] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the ability to absorb current tariff levels and maintain guidance for the year [33][34] - The company is optimistic about the innovation pipeline for the second half of the year, including new product launches and collaborations [50][75] - Management emphasized the importance of emotional connections with consumers and the need for compelling storytelling in marketing [61][92] Other Important Information - The loyalty program has approximately 39 million active members, up 4% from the prior year, driving increased customer engagement [23][24] - The company plans to maintain capital expenditures of $250 million to $270 million, focusing on real estate and technology [37] Q&A Session Summary Question: What attracted you to Bath and Body Works? - The CEO highlighted the emotional connection of the brand and its strong foundation, including a large number of stores and loyal customers [44] Question: Can you elaborate on the go-forward top line commentary? - Management noted that Disney was a key driver of growth and expressed confidence in upcoming product launches [48] Question: What are the building blocks of opportunity for growth? - The CEO mentioned focusing on fewer priorities and leveraging existing investments to drive growth [55] Question: How do you view pricing strategy in light of tariffs? - Management stated they will remain agile and responsive to customer needs while maintaining value [103] Question: What is the strategy for international expansion? - The CEO emphasized a selective approach to international markets, focusing on understanding local consumer needs [105] Question: How do you plan to enhance marketing efforts? - Management indicated a shift towards emotional storytelling and less reliance on price promotions [61]

Financial Data and Key Metrics Changes - The company reported net sales of $1.4 billion, an increase of 2.9% compared to the prior year, marking the strongest underlying sales performance since 2021 [25][14] - Earnings per diluted share were $0.49, exceeding the high end of the guidance range [14] - Gross profit rate was 45.4%, an increase of 160 basis points year-over-year, driven by a 100 basis point improvement in merchandise margin [27][28] Business Line Data and Key Metrics Changes - Body care grew low single digits, driven by the success of the Disney Princess line and the expansion of the everyday luxuries line [18][20] - Home fragrance also grew low single digits, with strong performance from single wick candles and wallflowers [18] - Soaps and sanitizers grew mid single digits, supported by on-the-go products [19] Market Data and Key Metrics Changes - U.S. and Canadian store net sales totaled $1.1 billion, an increase of 4.3% versus the prior year [26] - Direct net sales were $250 million, a decrease of 4.3% compared to last year, but adjusted for Buy Online Pickup in Store (BOPIS), direct sales outperformed store sales [26] - International sales, representing about 5% of total net sales, grew approximately 10.1% to $64 million [27] Company Strategy and Development Direction - The company aims to transform Bath and Body Works by focusing on consumer-centric strategies, enhancing digital capabilities, and exploring new distribution channels [7][10] - International expansion is a key pillar of the long-term strategy, with plans for at least 30 new store openings in 2025 [29][11] - The company is committed to fewer, bolder priorities to accelerate growth through consistent and repeatable drivers [49] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the ability to absorb current tariff levels and maintain guidance for net sales growth of 1% to 3% for the full year [30][31] - The leadership team is optimistic about the innovation pipeline for the second half of the year, including new product launches and collaborations [46][71] - The company is focused on enhancing customer engagement through its loyalty program, which has approximately 39 million active members [21][22] Other Important Information - The company plans to invest $250 million to $270 million in capital expenditures during the year, focusing on real estate and technology [33] - The loyalty program has been enhanced to increase reward redemption options, aiming to drive higher engagement and sales [22] Q&A Session Summary Question: What attracted you to Bath and Body Works? - The CEO highlighted the emotional connection consumers have with the brand and the strong foundation of the business, including a dedicated workforce and a vertically integrated supply chain [40][41] Question: Can you elaborate on the go-forward top line commentary? - Management noted that Disney was a key driver of sales growth and expressed confidence in upcoming product launches, including Father's Day promotions [44][46] Question: What are the long-term growth rates for body care and home fragrance? - Management expects body care to grow above low single digits over time, while home fragrance is currently facing market pressures but is still growing [66][67] Question: How do you view pricing strategy in light of tariffs? - The company plans to remain agile with pricing, ensuring that it meets customer expectations while maintaining value [100] Question: What are the plans for international expansion? - The CEO emphasized the importance of selecting priority markets and matching them with appropriate business models for growth [101][102]