INVESTOR PRESENTATION This presentation contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 that reflect the Company's current views with respect to, among other things, future events and its future business, financial condition, results of operations and prospects. These statements are often, but not always, made through the use of words or phrases such as "may," "should," "could," "predict," "potential," "believe," "will likely result," "expect," ...

Financial Data and Key Metrics Changes - Net sales increased by 14.3% year-over-year to $1.63 billion, marking the 10th consecutive quarter of double-digit growth [5][29] - Adjusted gross margins expanded by over 90 basis points year-over-year, surpassing 50% for the first time [5][31] - Adjusted EBITDA grew by 20.7% year-over-year to $317 million, representing a 19.4% adjusted EBITDA margin, up 100 basis points compared to the prior year [35][36] - Adjusted net income increased by 24% year-over-year to $213 million, or $1.50 per diluted share [36] Business Line Data and Key Metrics Changes - Cleaning category net sales rose by 12.4% year-over-year to $593 million, with significant contributions from robotics and extraction products [30] - Cooking and beverage category net sales increased by 6.3% year-over-year to $437 million, driven by the Ninja Luxe Cafe espresso [30] - Food preparation category net sales grew by 11.9% year-over-year to $411 million, with the Ninja Slushie gaining popularity [30] - Beauty and home environment category saw a remarkable increase of 56.7% year-over-year to $189 million, reflecting broad-based growth across various products [30] Market Data and Key Metrics Changes - Domestic net sales increased by 9.5% year-over-year to just over $1.1 billion, while international net sales grew by 25.8% year-over-year to $530 million [29] - U.K. net sales surged by 26.7% year-over-year to $237 million, while Mexico also performed exceptionally well [29][23] - Latin America experienced broad-based triple-digit growth, indicating strong consumer demand [23] Company Strategy and Development Direction - The company is focused on a three-pillar growth strategy: expanding into new categories, growing share in existing categories, and international expansion [12][24] - Recent product launches include the Ninja Fireside 360 outdoor heater and fire pit, Shark FlexStyle hair care products, and Shark Cryo Glow skincare devices, showcasing the company's commitment to innovation [13][15][16] - The company aims to achieve 50% of its business outside the U.S. in the short to mid-term [49] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the company's ability to outperform the market despite ongoing challenges such as supply chain disruptions and tariffs [4][25] - The company raised its full-year guidance, expecting net sales growth of 15% to 15.5% and adjusted net income per diluted share in the range of $5.05-$5.15 [39] - Management highlighted the importance of maintaining strong retailer relationships and consumer trust as key drivers for future growth [9][10] Other Important Information - The company has successfully navigated a challenging business environment, achieving significant market share gains and maintaining profitability [4][24] - The transition to a direct-to-consumer model has been beneficial, particularly in Mexico, leading to increased retailer participation [23][55] - The company is on track to become a domestic filer in 2026, having failed the foreign private issuer test [60] Q&A Session Summary Question: Outlook for category growth for holiday and into 2026 - Management expressed confidence in their innovation pipeline and ability to continue outperforming the category, with a strong roadmap for new products [44] Question: Utilization of the new design center - The design center in New York is expected to enhance innovation and attract top talent, complementing existing teams in Boston and London [46] Question: International growth and self-distribution transitions - Management indicated a smooth transition strategy, utilizing both direct and distributor models to optimize market reach [58] Question: Inventory levels and demand - The company reported healthy inventory levels heading into the holiday season, feeling confident about meeting consumer demand [51] Question: Price elasticity and market positioning - Management noted that they have cautiously taken price increases while maintaining a strong value proposition for consumers [53] Question: Impact of retailer inventory levels on business - Management highlighted strong retailer support and confidence in their innovation, despite some inventory challenges [55]

Company Overview - SharkNinja's net sales reached $5.5 billion as of December 31, 2024[13] - The company has experienced a 21% net sales CAGR from 2008 to 2024[13] - SharkNinja operates in 35 markets and 36 sub-categories[13] - The company has a portfolio of over 5,200 patents[13] Brand Growth - Shark brand net sales reached $2.9 billion in 2024, with 6 new product sub-categories entered in the last 3 years[16] - Ninja brand net sales reached $2.6 billion in 2024, with 9 new product sub-categories entered in the last 3 years[16] Financial Outlook for Fiscal Year 2025 - The company projects net sales growth of 11% to 13%[85] - Adjusted net income per share is expected to be between $4.90 and $5.00, representing a 12% to 14% increase[85] - Adjusted EBITDA is projected to be between $1.09 billion and $1.11 billion, a 15% to 17% increase[85] Q1 2025 Financial Performance - Net sales for Q1 2025 were $1.223 billion, a 14.7% increase year-over-year[98] - Adjusted EBITDA for Q1 2025 was $200 million, with an Adjusted EBITDA Margin of 16.4%[98]