Core Insights - The deal market for IT firms is expected to exceed $14 billion in 2024, driven by a surge in deal activity as companies navigate high costs and AI-led optimization pressures [1][12] - India's software services exporting industry, valued at $283 billion, is seeing a significant number of large deals, typically priced at $100 million and above, with over 600 engagements up for renewal in the second half of 2025 [2][12] Deal Activity - In the first half of 2023, approximately $1.3 billion worth of mega deals were in the renewal process, covering around 70% of global IT deal momentum [5][12] - The number of mega awards (annual contract value of $100 million or more) has been increasing over the past 24 months, indicating strong large deal activity expected to continue into 2025 [5][12] Market Dynamics - The current market conditions reflect a mix of "confident" and "guarded" optimism, with a focus on cost optimization and tight discretionary spending due to high uncertainty [10][13] - Clients are seeking significant discounts during renewals and are increasingly interested in AI-led benefits [10][13] Competitive Landscape - Major Indian IT companies like Tata Consultancy Services (TCS), Infosys, and Wipro are competing for a share of the lucrative renewal market, with TCS recently winning a $640 million order from Danish insurer Tryg [4][12] - The renewals include over 800 deals, particularly from financial services and manufacturing sectors, with some mega deals valued around $1.7 billion [4][12] Trends in Deal Sizes - While large deal momentum is increasing, overall deal sizes in the business process outsourcing (BPO) sector are shrinking, indicating a shift in spending patterns [6][7] - Smaller deals, averaging just under $100 million in total contract value, are seen as signs of discretionary spending that has been slow over the past 2-3 years due to macroeconomic and geopolitical stress [7][8]