Core Insights - The Asia TV Forum & Market (ATF) is a significant platform for film and television trading in Asia, attracting global industry players and facilitating cultural exchange and business collaboration [1] Company Activities - Stellar Pictures participated in key events at the ATF, including the "Showcase Shanghai" promotion conference and the "International Cooperation Forum" at the China Pavilion [2] - The company showcased two series, "The Melody of Love" and "Fated Master and Disciple," emphasizing its commitment to innovative storytelling and cultural heritage [4] Series Overview - "The Melody of Love" features traditional Chinese instruments personified as "musical spirits," intertwining folk legends with emotional storytelling to promote cultural heritage [5] - The series has a star-studded cast with a combined fanbase exceeding 150 million, effectively engaging younger audiences with traditional culture [6] - "Fated Master and Disciple" tells the story of an orphan girl who becomes a powerful cultivator, rooted in Penglai mythology, and has surpassed three million advance reservations on domestic streaming platforms [10] Market Reception - Both series received significant attention and anticipation from domestic and international platforms after their presentation at the "Showcase Shanghai" [12] - Stellar Pictures' booth attracted a steady flow of international buyers and media representatives, leading to in-depth discussions on cultural globalization and high expectations for the series' release [13] Cultural Exchange - The series incorporate elements of intangible cultural heritage, such as ancient musical instruments and traditional costumes, allowing global audiences to experience Chinese tradition through cinematic storytelling [14] - Stellar Pictures aims to deliver stories that resonate on a deeper cultural level, sharing China's narratives and cultural joy with audiences worldwide [15]