Core Insights - Fujifilm has launched the FUJIFILM GFX ETERNA 55, its first digital camera specifically designed for professional filmmaking, enhancing its legacy in color and image science [1][2][3] Product Features - The GFX ETERNA 55 features one of the tallest digital cinema sensors available, expanding the angle of view with both spherical and anamorphic lenses, providing filmmakers with a creative canvas [2][3] - It includes 20 built-in Film Simulations, F-Log2 C's expansive gamut and dynamic range, and the ability to create and load 3D LUTs, ensuring cinematic quality across various production scales [2][3][4] - The camera is equipped with a 102-megapixel large format sensor, supporting five main formats and various resolution options, allowing for diverse visual expression [4][5] - It supports filming in a 4:3 open gate format at up to 48 fps, leveraging its large image circle [5] Workflow and Connectivity - GFX ETERNA 55 supports multiple codecs, including three Apple ProRes codecs, and can output 4:2:2 10bit uncompressed data and up to 8K/30P 12-bit video in RAW via HDMI, streamlining the workflow from filming to post-production [9] - The camera features Frame.io Camera to Cloud functionality for expedited content sharing and collaboration among production teams [9] Pricing and Availability - Initial shipments of the GFX ETERNA 55 are expected to begin in October 2025, with a Manufacturer's Suggested Retail Price of $16,499.95 USD [9]