Economic factors affecting beer sales
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Modelo Especial has officially been dethroned by this top-selling beer
New York Postยท 2025-09-22 20:31
Group 1 - Michelob Ultra has become the best-selling beer in the US, surpassing Modelo Especial during the 52 weeks ended September 14, according to Anheuser-Busch InBev [1] - Michelob Ultra also led sales in bars and restaurants over the past year, as reported by Nielsen IQ [1] - Bud Light, previously the top-selling beer for over two decades, faced a significant decline in sales due to a controversial partnership with a transgender influencer, leading to a boycott [2][3] Group 2 - Constellation Brands, which owns Modelo Especial and Corona, has experienced a sales slump attributed to declining demand among Hispanic consumers, who represent about half of its business [4][6] - Economic concerns, such as rising food prices and a weak job market, have caused Hispanic consumers to reduce their beer consumption, impacting Constellation's sales [6] - Constellation has revised its full-year forecast, expecting a 2% to 4% drop in net beer sales, down from previous expectations of flat sales to a 3% increase [7] Group 3 - AB InBev's shares have increased by 17% this year, while Constellation's shares have fallen by 40% [7] - Tariffs on aluminum and Mexican imports have posed additional challenges for beer manufacturers [7]