Both funds focus on dividend consistency, but their index construction leads to distinct outcomes as market leadership shifts.Vanguard Dividend Appreciation ETF (VIG) stands out for its ultra-low costs, broader sector mix, and higher recent returns, while ProShares - S&P 500 Dividend Aristocrats ETF (NOBL) focuses on equal-weighted blue-chip dividend growers with a defensive tilt.Both funds target companies with robust dividend track records, but VIG and NOBL take different routes: VIG casts a wider net wit ...