Expand the Brand strategy
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MariMed Launches Hemp-Derived THC Products Under its Vibations™ Brand in Rhode Island
Globenewswire· 2026-01-22 12:30
Core Insights - MariMed Inc. has launched a hemp-derived THC version of its Vibations™ hydrating drink mix brand in Rhode Island, marking an expansion into the growing hemp THC beverage market [1][2] Group 1: Product Launch and Market Strategy - The launch of the hemp-derived THC version of Vibations is a capital-efficient opportunity for the company to enter the hemp THC beverage category without additional cultivation or retail infrastructure investment [2] - The hemp-derived THC version of Vibations contains 5mg of THC per stick and is available in flavors such as Lemon Lime (Sugar Free), Half & Half, Strawberry Lemonade, and Tropical Punch [4] - Distribution will occur through over 150 licensed liquor stores in Rhode Island, providing an efficient retail channel for market entry [4] Group 2: Brand Expansion and Partnerships - The launch supports MariMed's "Expand the Brand" strategy, aimed at broadening distribution of core brands and establishing top-selling national cannabis brands [3] - MariMed has partnered with Craft Collective Homegrown for distribution and with Modern Infusions for sales execution and local marketing initiatives [5] - The company plans to expand distribution of Vibations into additional markets in the first half of 2026, contingent on the performance of the Rhode Island launch [6] Group 3: Regulatory Environment - The CEO of MariMed expressed confidence in the regulatory framework, addressing potential federal legislation that could ban hemp-derived THC products, asserting that state-level programs prioritize public health and consumer safety [5]
CORRECTION -- MariMed Expands Access to Top-Selling Betty’s Eddies Brand in Maine
Globenewswire· 2025-07-14 12:37
Core Insights - MariMed Inc. has entered a licensing agreement with The Stoned Moose, a cannabis operator in Maine, to expand the distribution of its Betty's Eddies™ full-spectrum fruit chews in the $455 million Maine cannabis market [1][2] - The new agreement allows for the distribution of Betty's Eddies to both adult-use and medical cannabis consumers, with medical cannabis sales accounting for over 50% of Maine's cannabis revenues in 2024 [2] - The CEO of MariMed expressed optimism about the brand's potential in Maine, citing its market leadership in Massachusetts, Maryland, and Delaware, and emphasizing the company's "Expand the Brand" strategy [3] Company Overview - MariMed Inc. is recognized as a leading multi-state cannabis operator, specializing in the development and management of cultivation, production, and retail facilities [4] - The company boasts a portfolio of award-winning cannabis brands, including Betty's Eddies™, Bubby's Baked™, Vibations™, InHouse™, and Nature's Heritage™, which are well-regarded by consumers nationwide [4]
CORRECTION -- MariMed Expands Access to Top-Selling Betty's Eddies Brand in Maine
GlobeNewswire News Room· 2025-07-14 12:37
Core Insights - MariMed Inc. has entered into a licensing agreement with The Stoned Moose, a cannabis operator in Maine, to expand the distribution of its Betty's Eddies™ full-spectrum fruit chews in the state's $455 million cannabis market [1][2][3] - The new agreement allows for the distribution of Betty's Eddies to both adult-use and medical cannabis consumers, tapping into a market where medical cannabis sales accounted for over 50% of Maine's cannabis revenues in 2024 [2][3] - The CEO of MariMed expressed optimism about the brand's potential in Maine, citing its market leadership in Massachusetts, Maryland, and Delaware, and positioning this move as part of the company's "Expand the Brand" strategy [3] Company Overview - MariMed Inc. is recognized as a leading multi-state cannabis operator, specializing in the development and management of cultivation, production, and retail facilities [4] - The company boasts a portfolio of award-winning cannabis brands, including Betty's Eddies™, Bubby's Baked™, Vibations™, InHouse™, and Nature's Heritage™, which are well-regarded by consumers across the country [4]
MariMed Expands Access to Top-Selling Betty’s Eddies Brand in Maine
Globenewswire· 2025-07-14 11:30
Core Insights - MariMed Inc. has entered into a licensing agreement with The Stoned Moose, a vertically integrated cannabis operator in Maine, to expand the distribution of its Betty's Eddies™ full-spectrum fruit chews in the $455 million Maine cannabis market [1][2] - The new agreement allows for the distribution of Betty's Eddies to both adult-use and medical cannabis consumers, with medical cannabis sales accounting for over 50% of Maine's cannabis revenues in 2024 [2] - The CEO of MariMed expressed optimism about the brand's potential in Maine, citing its market leadership in edibles in Massachusetts, Maryland, and Delaware, and viewing this partnership as a strategic step in their "Expand the Brand" strategy [3] Company Overview - MariMed Inc. is recognized as a leading multi-state cannabis operator, specializing in the development and management of advanced cultivation, production, and retail facilities [4] - The company boasts a portfolio of award-winning cannabis brands, including Betty's Eddies™, Bubby's Baked™, Vibations™, InHouse™, and Nature's Heritage™, which are well-regarded by consumers nationwide [4]