📣 The future of fan loyalty is here.@uptop_xyz is rewriting the playbook for engagement by enabling direct-to-wallet marketing for the world's biggest sports and entertainment brands. https://t.co/LuQqIX351D ...

🏀 Fan loyalty just leveled up!John Timoney-Gomez, Co-Founder of @uptop_xyz, shares how teaming up with @avax allows them to use blockchain to connect teams like the @cavs with fans worldwide — letting fans earn points that unlock exclusive rewards and experiences.Watch the video here👇 ...