Workflow
Healthy kids food
icon
Search documents
Kraft Heinz's Billion-Dollar MAHA Opportunity
Forbes· 2025-09-11 14:15
Healthy kids foods and beverages can differentiate Kraft Heinz brands and propel growthAFP via Getty ImagesThe split only works if Kraft Heinz owns kids’ nutrition.When Kraft Heinz announced it would split into two companies, the move was billed as a chance to unlock value and sharpen strategy. But the anticipated cost-cutting and portfolio shuffling has already failed to deliver growth for the company. Now, a new external catalyst has emerged: MAHA’s “Make Our Children Healthy Again” initiative. If Kraft H ...