Core Viewpoint - Strategy Inc. (formerly MicroStrategy) has positioned itself as a leading corporate holder of Bitcoin, with CEO Michael Saylor advocating for Bitcoin as a treasury reserve asset, despite market volatility and concerns about dilution and debt [1][2][10]. Company Strategy and Bitcoin Holdings - Strategy made its first Bitcoin purchase in August 2020, acquiring 21,454 Bitcoins for approximately $250 million [1]. - By the end of 2020, the company held 70,470 Bitcoins valued at around $1.125 billion, with an average cost of $15,964 per coin [7]. - As of April 8, 2025, Strategy's holdings increased to 528,185 Bitcoins, with an aggregate purchase price of $35.63 billion and an average acquisition cost of $67,458 [9]. Market Position and Analyst Ratings - Strategy has a current stock price of $237.95, with a 12-month price forecast of $508.09, indicating a potential upside of 113.53% [5][6]. - The company has a Moderate Buy rating based on 11 analyst ratings, with a high forecast of $650.00 and a low forecast of $220.00 [6]. CEO's Vision and Market Catalysts - CEO Michael Saylor believes Bitcoin will replace gold as a dominant store of value, with a long-term target price of $5 million per Bitcoin [4][11]. - Saylor identifies three catalysts for Bitcoin price increases: approval of spot Bitcoin ETFs, banks custodying Bitcoin, and more corporations adopting Bitcoin as a treasury asset [11][12]. Financial Concerns and Future Plans - The company faces dilution concerns, with a 16.2% increase in share count year-to-date and a 220% rise in debt in 2024 [10]. - Strategy plans to own $150 billion in Bitcoin, funded by $42 billion in capital raises through 2027 [10].