Main Argument - The industry faces challenges from anti-science activists amplified by the current information environment [1] - Two new books expose the strategies employed by skeptics, revealing historical parallels to this phenomenon [1]

Main Argument - The report discusses how anti-science activists are empowered by the current chaotic information environment [1] - Two new books reveal the skeptic's playbook, indicating a recurring pattern of such movements [1] Industry Implication (Assuming a focus on media/information analysis) - The information ecosystem is facing challenges due to the spread of anti-science narratives [1] - Understanding the skeptic's playbook is crucial for navigating and addressing misinformation [1]