Core Insights - The inaugural "Battle of the Feathers" Badminton Challenge in Lu'an represents an innovative approach to promote industry development through sports events, showcasing local independent brands [1] Industry Overview - The "West Anhui White Goose" is a significant resource for Lu'an, with a goose population of 18.843 million in 2024, generating an output value of approximately 17 billion CNY [2] - The goose breeding industry is modernizing through IoT systems and eco-cycle models, improving gosling survival rates, while AI technologies enhance processing efficiency [2] - Lu'an's badminton shuttlecocks account for 40% of China's training shuttlecock market, indicating a strong local production capability [2] Integrated Industrial System - Lu'an has developed an integrated industrial system encompassing breeding, processing, down and feather products, and food, with over 1,000 related businesses and 75 above-scale enterprises [3] - In 2024, the output value of enterprises above designated size exceeded 10 billion CNY, reflecting the industry's growth [3] - The focus is shifting from raw material supply to building the "west Anhui down" brand and upgrading products to high-end and functional offerings [3] Future Projections - By 2027, Lu'an's goose population is expected to exceed 30 million, with the combined output value of the goose and down industries projected to surpass 30 billion CNY [4] - The city is transitioning from traditional breeding to a modern industrial cluster, emphasizing innovation-driven growth and brand leadership [4]