Core Points - Domino's Pizza Inc. is collaborating with the National Fire Protection Association (NFPA) to promote fire safety messages across the U.S. during Fire Prevention Week from October 5-11 [2][3] - Customers ordering from participating Domino's stores may receive free pizza if their smoke alarms are functioning; otherwise, firefighters will assist in replacing batteries or installing new alarms [2][3] - This initiative marks the 18th year of partnership between Domino's and NFPA, emphasizing the importance of working smoke alarms in homes [3][4] Company Overview - Domino's Pizza is the largest pizza company globally, with over 21,500 stores in more than 90 markets and global retail sales exceeding $19.4 billion in the trailing four quarters ended June 15, 2025 [6][7] - The company generates over 85% of its U.S. retail sales through digital channels, showcasing its innovative ordering platforms [7] Fire Safety Campaign - The campaign theme for this year is "Charge into Fire Safety™: Lithium-Ion Batteries in Your Home," which includes distributing flyers with fire safety tips alongside pizza deliveries [3][4] - NFPA highlights the critical role of working smoke alarms in preventing home fire deaths, which predominantly occur in residential settings [4]