Core Viewpoint - Jeffs' Brands Ltd is expanding into the global homeland security sector through its subsidiary KeepZone AI Inc, which has signed an exclusive reseller agreement with DSIT Solutions Ltd to introduce advanced underwater security solutions in Mexico [1][2][4]. Group 1: Company Overview - Jeffs' Brands is a data-driven e-commerce company that has recently pivoted into the homeland security market, leveraging its expertise in data-driven operations [5]. - KeepZone AI Inc. is a wholly-owned subsidiary of Jeffs' Brands focused on advanced AI-driven solutions for homeland security [1][5]. Group 2: Strategic Partnership - KeepZone will facilitate DSIT's entry into the Mexican market to combat underwater drug smuggling and protect offshore assets [2][4]. - The partnership aims to support national authorities and critical infrastructure operators by providing advanced underwater security technologies [3][4]. Group 3: Market Context - Drug trafficking organizations are increasingly utilizing underwater methods to evade detection, prompting a need for enhanced maritime security solutions [3]. - DSIT's advanced underwater security systems are designed to detect and respond to covert underwater activities, addressing a critical gap exploited by organized criminal networks [3][4]. Group 4: Security Solutions Offered - The solutions to be introduced include detection of hostile divers, identification of unmanned underwater vehicles, protection of ports and coastal assets, and support for maritime drug intervention operations [9][10].