Core Insights - RXBAR is launching the "Get Out of Travel B.S. Free Card" sweepstakes to assist travelers facing disruptions during a chaotic summer travel season, with major U.S. airports experiencing over 30% delay rates [1][3][4] - The initiative aligns with RXBAR's No B.S. ethos, emphasizing transparency and simplicity in providing support to consumers [4] Company Initiatives - The sweepstakes offers participants a chance to win a $500 prepaid gift card and a box of RXBAR Protein Bars, aimed at alleviating the financial burden of disrupted travel plans [2][3] - Consumers can enter the sweepstakes by submitting a brief form on RXBAR's website, with the contest running from August 21 to September 4, 2025 [3][6] Brand Philosophy - RXBAR's approach reflects its commitment to transparency and straightforwardness, extending its No B.S. promise beyond its product offerings to address consumer challenges in travel [4] - The brand aims to turn travel frustrations into positive experiences by providing tangible rewards that resonate with its core values [4] Parent Company Overview - Kellanova, the parent company of RXBAR, is a leader in global snacking and reported net sales of approximately $13 billion for 2024 [7] - Kellanova's vision is to become the world's best-performing snacks-led powerhouse, focusing on differentiated brands and sustainable practices [7][8]