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Solo Stove Expands Portfolio with Introduction of the new Solo Steelfire™ 30 Stainless Griddle
Prnewswire· 2025-06-12 12:00
The Outdoor Griddle is Designed to be the Star of Backyard EntertainingGRAPEVINE, Texas, June 12, 2025 /PRNewswire/ -- Solo Stove, the leading outdoor lifestyle brand within Solo Brands (NYSE: DTC; OTC: DTCB) and creator of the world's most-popular smokeless fire pit, is expanding into yet another new category with the introduction of its new Solo Steelfire™ 30 Stainless Griddle. The new launch is set to disrupt the griddle market by delivering a professional-grade outdoor cooking experience to backyard che ...
TRAEGER GRILLS REIGNITES THE GRIDDLE CATEGORY FURTHER EXPANDING THE OUTDOOR COOKING EXPERIENCE BY LAUNCHING THE FLATROCK 2 ZONE
Prnewswire· 2025-04-03 21:02
Core Insights - Traeger, Inc. has launched the Flatrock 2 Zone Griddle, expanding its griddle lineup with a compact design that maintains high performance similar to the Flatrock 3 Zone [1][2][3] - The Flatrock 2 Zone features a two-zone cooking system and streamlined ignition process, enhancing the outdoor cooking experience by providing versatility and efficiency [2][3] - The product is priced at $699 and will be available on Traeger.com and select retailers in the U.S. and Canada [4] Company Overview - Traeger Grills, based in Salt Lake City, is a leader in the wood pellet grill market, known for its innovative outdoor cooking systems that allow for various cooking methods [5] - The company has recently entered the griddle category, further solidifying its position in the outdoor cooking space with versatile cooking options [5] Product Features - The Flatrock 2 Zone includes two distinct cooking zones for precise heat control, ensuring even cooking without hot or cold spots [6] - It incorporates wind-blocking technology for consistent heat coverage and U-shaped burners for reliable cooking performance [6] - The design features EZ-CLEAN™ grease management for easy cleanup and a slimmed-down size suitable for smaller spaces [6] - Customizable cookspace options are available with the Pop-And-Lock™ accessory rail and folding side shelves [6]