Core Insights - LiTime launched its first Global Fun Fishing Contest on January 11, 2026, under the theme "It's LiTime to Fish Fun," inviting anglers worldwide to share their fishing stories and experiences [2][5][13] Company Overview - LiTime is a global leader in new energy innovation, specializing in lithium battery solutions for outdoor activities, including fishing [10][15] - The company has a portfolio of over 60 battery products and 34 chargers, establishing an industry-leading marine power ecosystem [12] Contest Details - The Global Fun Fishing Contest features a total prize pool of €17,200 ($20,000) and spans approximately two and a half months, encouraging participants to share authentic fishing content [9][13] - Participants can win prizes through various categories, including popularity content awards and a global invitation leaderboard, with additional incentives for inviting friends [13] Community Engagement - The contest aims to create an inclusive platform for recreational anglers, celebrating the joy of fishing as a lifestyle and personal expression [5][6][11] - LiTime's initiative seeks to reconnect individuals with nature and promote shared experiences among family and friends [14]