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Atria Co-Founder Lands at Annuities Wholesaler WealthVest
Yahoo Finance· 2025-10-13 16:47
Core Insights - WealthVest has appointed Kevin Beard as chief strategy officer to enhance its growth strategy and support for financial institutions [1][4] Company Overview - WealthVest, based in Bozeman, Montana, specializes in wholesaling annuities and structured products and was founded in 2009 [1][2] - The company has established branded wholesaling teams for major firms such as MassMutual, USAA, Genworth, and Hartford Life [2] Leadership and Strategy - In his new role, Beard will lead a team of account managers supporting over 900 broker/dealers, banks, credit unions, and registered investment advisors (RIAs) [2][3] - Beard will also spearhead WealthVest Investment Services, aimed at providing firms with enhanced portfolio options and a robust due diligence process for compliance with Regulation Best Interest [3][4] Goals and Initiatives - The initiative seeks to alleviate compliance and supervisory burdens for financial institutions [3] - Beard's experience is expected to drive growth opportunities for WealthVest's partners, focusing on practice management support and business development for advisors [4][5] Background of Kevin Beard - Beard co-founded Atria Wealth Solutions in 2017 and previously held a leadership role at AIG Advisor Group [5][6] - His departure from Atria followed the firm's acquisition by LPL Financial, where he left alongside several top executives [6]