Core Insights - Pineapple, Inc. is entering the digital asset space with the launch of the Pineapple Express Token, a cryptocurrency backed by real-world assets, set for release in Q3 2025 [1][2] - The token aims to generate recurring royalties through the commercial use of the company's intellectual property, including domains, trademarks, and patents, utilizing blockchain-based smart contracts [2][3] - Shareholders of Pineapple, Inc. will receive Pineapple Express Tokens at no cost by verifying their ownership of PNPL stock [3] Company Overview - Pineapple, Inc. is based in Los Angeles, California, and operates as a diversified intellectual property and brand management company [5] - The company also provides management and consulting services for licensed cannabis operations, functional mushroom supplements, and CBD wellness products through its subsidiary, Pineapple Wellness, Inc. [5] - The leadership team possesses extensive regulatory knowledge and business experience across the cannabis, wellness, and tech sectors [5]