Workflow
Reality TV
icon
Search documents
Truly Hard Seltzer is Giving One Lucky Friend Group their Own Reality Show this Spring Break – and Taps Breakout Reality Star JaNa Craig to Help with Casting
Globenewswire· 2026-03-18 13:01
Core Concept - Truly Hard Seltzer is launching an open casting call for a reality TV miniseries titled Truly Unscripted: Spring Break, offering one friend group an all-expenses-paid getaway to star in their own show [2][3]. Group 1: Casting Call Details - The casting call invites friend groups nationwide to submit their applications, explaining why they deserve to be featured and what drama they can bring [3]. - The winning group will enjoy a weekend at a beach house in Florida from April 16 to 19, with a full production crew documenting their experience [3]. - The resulting miniseries will be released as a three-part series on YouTube, showcasing the group's adventures [3]. Group 2: Promotion and Marketing - Reality TV star JaNa Craig is partnering with Truly to promote the casting call, leveraging her experience to engage potential participants [4]. - Matt Withington, senior director of marketing at Truly, emphasizes the synergy between Truly, spring break, and friend groups, suggesting that the combination will yield entertaining content [5]. - Participants are encouraged to share their casting videos on social media platforms like TikTok and Instagram using the hashtag TrulyUnscripted [11]. Group 3: Product Offerings - Truly is promoting its Party Pack and the new Truly Paradise Pack, which includes various flavors aimed at enhancing the spring break experience [5]. - The Party Pack features flavors such as Citrus Squeeze, Pineapple, Watermelon, and Raspberry, while the Paradise Pack includes Mango Tango, Pineapple Plunge, Blood Orange Breeze, and Passionfruit Orange Guava [5]. Group 4: Company Background - Truly Hard Seltzer, established in 2016, is recognized as a pioneer in the hard seltzer category, focusing on providing innovative and enjoyable alcoholic beverages [7]. - The brand aims to cater to diverse consumer preferences with a range of flavors and styles, including high-ABV options and seasonal releases [7]. Group 5: Parent Company Information - The Boston Beer Company, founded in 1984, is a major player in the craft brewing industry, known for its high-quality products and innovation in various beverage categories, including hard seltzer [8]. - The company has a portfolio that includes well-known brands such as Samuel Adams, Angry Orchard, and Dogfish Head, and operates taprooms in several states [8].
PARAMOUNT+ INTRODUCES THE CANADA SHORE CAST AS SERIES DEBUT SET FOR JANUARY 22, 2026
Prnewswire· 2025-11-27 12:00
Core Concept - Paramount+ has announced the premiere of "CANADA SHORE," the first Canadian edition of the MTV "Shore" series, set to debut on January 22, 2026, featuring ten Canadian singles in a summer of drama and romance [1][2]. Production and Format - "CANADA SHORE" is produced by Insight Productions and filmed in Kelowna, British Columbia, showcasing a mix of romance, friendships, and fun among the cast [2][3]. - The series will be available for streaming exclusively on Paramount+ in Canada, the U.S., U.K., Ireland, and Australia [1]. Cast Overview - The cast consists of ten individuals from various Canadian backgrounds, each bringing unique personalities and stories to the show, including athletes, party enthusiasts, and those looking for genuine connections [4][5][6][7][8][9][10][11][12][13]. - The casting process began in Spring 2025, with a nationwide call for participants [13]. Related Content and Promotions - Ahead of the premiere, fans can access the new MTV Jersey Shore Channel on Pluto TV, featuring classic moments from the original series [4]. - The first two episodes of "CANADA SHORE" will be available for free sampling on Pluto TV starting January 22, 2026 [4]. Historical Context - The original "JERSEY SHORE" series has been a cultural phenomenon, leading to 18 spin-offs, including the new Canadian version [14]. - Paramount+ serves as the primary platform for all "Shore" series, including "AUSSIE SHORE" and "ACAPULCO SHORE," with additional seasons of various "Shore" shows set to be released in January 2026 [15].
X @The Wall Street Journal
Can anyone succeed the Kardashians? A new Hulu show is the latest attempt to launch the next big reality TV sisterhood https://t.co/MaGhEx2Dzv ...
Kara Swisher: Trump and AOC are 'exactly the same' in one way
MSNBC· 2025-06-11 22:42
I think it's some of the sort of the elites miss the allure of the apprentice. I watched every episode. Well, and there's something I think it had it checked all the boxes, right.There was a reality TV aspect to it which is so attractive to so many people. I watched American Idol for years. I watched So You Think You Can Dance.I mean, there's something about reality TV where you don't know what's going to happen. And then there was this aspirational American story about success and the apprentice. But I fee ...