Core Insights - The importance of sleep in relationships is highlighted, with a survey indicating that better sleep leads to better relationships, suggesting couples should prioritize sleep discussions before marriage [2][6] Group 1: Survey Findings - A survey by Harris Poll for Mattress Firm reveals that only 36% of couples included sleep-related items on their wedding registry, but 85% of married Americans would recommend adding them [7] - The top sleep-related items desired by couples include pillows (51%), bedding (50%), and a new mattress (37%) [7] - Key sleep advice from married couples includes: never go to bed angry (64%), invest in a good mattress right away (57%), and talk openly about sleep preferences (54%) [7] Group 2: Sleep Habits and Challenges - Many couples face mismatched sleep habits and tech routines that interfere with rest, with 65% of those planning to marry wanting a bigger bed [4][7] - Only 37% of couples go to sleep at the same time, and nearly 20% have discussed mattress firmness issues [7] - Tech in the bedroom is a concern, with 49% of Americans wishing for a "no screens in bed" rule [7] Group 3: Generational Insights - Younger couples, particularly Gen Z, are more likely to address sleep challenges directly, with 43% considering separate beds for better rest [5][7] - Gen Z and Millennials are more open about discussing sleep habits, with 55% and 58% respectively talking about it weekly, compared to only 34% of Boomers [7] - Common pain points for younger generations include snoring (36% of Gen Z) and temperature discomfort (42% of Gen Z) [7] Group 4: Company Overview - Mattress Firm is the largest omni-channel mattress specialty retailer in the U.S., with over 6,000 stores and a commitment to improving sleep quality for Americans [10] - The company has been in operation for over 90 years and offers a wide range of mattress and bedding products from leading brands [10] - Mattress Firm also engages in community support through partnerships with charities, emphasizing the importance of safe sleeping environments [10]