RT Chris Menahan 🇺🇸 (@infolibnews)Q: "Does the organized Jewish community need a social media strategy?"American Jewish Committee CEO Ted Deutch: "[Social media] is driven by algorithms … and the way to address those algorithms is to deal directly with the social media companies—which is what we do.""And we can point to successes with Meta and with TikTok and with others in working to ensure that anti-Semitic material and anti-Semitic material that feeds into algorithms is taken down from their sites." ...

Social Media Strategy & Impact - The prevalent social media strategy of leveraging controversy to generate visibility is effective in increasing numbers and notifications [1] - Social media algorithms prioritize content that evokes strong emotions, potentially overshadowing the content's quality or utility [1] - The "economy of dissent" thrives on online conflict, where contrapposition becomes a commodity to multiply views rather than foster meaningful debate [1] - Building trust and authority is a key competitive advantage in the professional world, outweighing the traditional curriculum [1] Professional Identity & Reputation - Digital presence is an extension of professional identity, with individuals being continuously evaluated on platforms like LinkedIn, Facebook, Instagram, and TikTok [1] - 65% of new professions in 2030 are yet to be invented, emphasizing the importance of how individuals present themselves professionally [1] - Visibility gained solely through demolition creates an audience that consumes spectacle but doesn't form lasting connections or community [1] Alternative Social Media Approach - A different approach to social media is possible, focusing on generating trust through consistency and coherence [1][2] - Sharing personal stories and vulnerabilities can be an act of leadership and can resonate with audiences [1] - The goal should be to be remembered for trustworthiness rather than simply noticed for controversy [3][4]

Political Campaign Strategy - Zoran Mandani's campaign utilizes social media strategy and courts content creators [1] - Content creators believe a Mandani administration will be open to their policy and messaging ideas [1] - Content creators aim to hold Mandani accountable for his promises [2] Influencer Engagement in Politics - Mandani is not the first politician to hold an influencer-based press conference [2] - White House press secretary Caroline Levit has held influencer-based press conferences [2] - Senator Elizabeth Warren has held influencer briefings [2]