Soft Power
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From TikTok to Labubu: How Chinese Brands Are Going Global
Bloomberg Originals· 2025-12-12 09:00
Market Trends & Soft Power - Chinese soft power is emerging globally as China moves up the value chain [1][2] - Chinese companies are investing in overseas markets, similar to post-war American companies [3] - Chinese brands are winning over global consumers and changing perceptions [4] Company Performance & Expansion - Pop Mart's annual revenue has more than tripled since 2024, with overall sales growing as much as 250% [6] - Luckin became China's biggest coffee brand in 2023, surpassing Starbucks in sales revenue and store numbers, with three times as many stores in China as Starbucks as of October 2024 [9][10] - Meituan plans to invest $1 billion over the next five years to launch in Brazil [13] Challenges & Opportunities - Chinese companies face geopolitical uncertainties, including tariffs and data privacy scrutiny [15] - Factory deflation and intense competition in China are pushing companies to seek higher profit margins overseas [14][15] - Retention is a big issue for Shein and Temu, with Temu having a user retention rate in the 60% range compared to Amazon's 93% in the US [18][19] Consumer Behavior & Technology - TikTok has over 1 billion users worldwide, including over 170 million per month in the US alone, introducing a generation of young Americans to Chinese brands [7] - Approximately 40% of all retail payments in China are made using phones, indicating a mobile-first e-commerce environment [9]
X @Bloomberg
Bloomberg· 2025-12-11 22:16
On this Bloomberg Originals weekly documentary, we reveal the retailers and products in the vanguard of a China soft power revolution https://t.co/HEyBnU3jxP ...
X @Bloomberg
Bloomberg· 2025-12-05 17:50
A Chinese hospital ship docks in hurricane-hit Jamaica, projecting soft power into the heart of the Caribbean where a US armada is conducting a controversial anti-narcotics mission https://t.co/PDt1qq5TSb ...
O esporte como potência política e econômica global | Rafael Perdigão | TEDxYouth@SantoInacioRio
TEDx Talks· 2025-12-05 17:35
O futebol é maior que o cristianismo. O que você pensaria se alguém te fizesse essa afirmação. Bom, provavelmente você pensar que essa pessoa é maluca, certo.Mas será que é mesmo. O mundo possui 8 bilhões de pessoas, das quais 2,3 são fiéis do cristianismo, e 5.8% bilhões de pessoas jogam, consomem ou são influenciadas pelo futebol. Mas e se eu não tivesse falando só sobre o futebol. E se eu tivesse falando sobre o esporte como um todo.O esporte hoje em dia se tornou muito mais do que um simples jogo uma fo ...
X @The Economist
The Economist· 2025-12-03 14:20
In China’s bid for worldwide political influence, health plays an important role. We assess its approach to soft power in Africa https://t.co/EoKt8yEjB2 ...
(มอง) เห็น เป็น เปล่า | Pornthep Chatpinyakoop | TEDxKMUTT
TEDx Talks· 2025-11-26 16:16
สวัสดีทุกท่านนะครับไฟแรงเหมือนขับรถย้อน สอนแล้วใครตบไฟสูงนะครับก็วันนี้มีโอกาส ดีนะทางน้องๆเชิญมาให้มาพูดเรื่อง Soft Power จริงๆเมื่อกี้แก้นิดนึงผมเป็นอดีต หัวหน้าภาควิชาออกแบบผลิตภัณฑ์นะครับ เมื่อ 20 ปีที่แล้วตอนนี้ไม่ได้เป็นแล้ว หัวหน้าภาคเอ่อเอ่อตอนที่ ได้รับเชิญให้มาพูดเรื่อง Soft Power นะ จริงๆคำว่า Soft Power นี่เราน่าจะได้ ยินช่วงสัก 2 ปีที่ผ่านมามั้งเนาะมาพร้อม กับรัฐบาลชุดปัจจุบันนะครับพวกเราก็อาจจะ เริ่มสงสัยSTพามันคืออะไรพลังละมุนใช่มั้ พลังละมุนนะครับทีนี้จากประสบการณ์ที่ผม ทำงานนะครับกับชุมชนกั ...
X @Mike Benz
Mike Benz· 2025-11-19 10:26
The dark origins of BBC's spawn army of media puppets, how it linked up with the CIA's Marshall Plan soft power apparatus, how the donor-drafter class maximizes hedge fund profits using nonprofit foundations, and a case study in the 2024 toppling of the government of Bangladesh.Mike Benz (@MikeBenzCyber):The BBC, The CIA & The Marshall Plan Of The Mind https://t.co/UtmgA8hLOV ...
X @The Economist
The Economist· 2025-11-03 22:20
A place of sin, spin and soft power https://t.co/Y3eMaDAcqW ...
X @Bloomberg
Bloomberg· 2025-10-29 11:38
K-pop superstar RM of the popular boy band BTS urged global leaders and business executives to invest more in culture and the creative industries, emphasizing the crucial role of soft power in driving economic growth https://t.co/BgCREAGOdd ...
X @The Economist
The Economist· 2025-10-28 06:00
A place of sin, spin and soft power https://t.co/96S2BZxmTP ...