Strategic growth in homebuilding
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Tri Pointe Homes Names Robert Norton as Division President of Coastal Carolinas
Globenewswireยท 2025-08-19 10:00
Company Overview - Tri Pointe Homes is one of the largest homebuilders in the U.S., operating in 12 states and the District of Columbia, recognized for customer experience, innovative design, and environmentally responsible practices [6] - The company builds premium homes and communities with strong ties to the communities it serves, having won multiple Builder of the Year awards and named 2024 Developer of the Year [6] Leadership Appointment - Robert Norton has been appointed as the division president of Tri Pointe's Coastal Carolinas division, bringing over two decades of homebuilding and financial leadership experience [1][11] - Norton will oversee operations, sales, land acquisitions, and community development across the division's growing footprint [1][11] Strategic Focus - In his new role, Norton will focus on advancing the division's pipeline of single-family and townhome communities in Bluffton, Beaufort, and other Lowcountry locations [2] - He aims to strengthen community connections, expand trade partnerships, and enhance the division's mission to create thoughtfully designed, amenity-rich neighborhoods [2] Market Insights - South Carolina is experiencing significant population growth, with an estimated 1.7% increase from July 2023 to July 2024, adding approximately 91,000 residents [5] - Bluffton is one of the fastest-growing towns in the state, with an annual growth rate of 6.13% and a 40% increase since 2020, reaching an estimated 39,856 residents in 2025 [5] - Beaufort County has seen a population increase of over 20% from 2010 to 2022, with an estimated population of 204,643 in 2025 [5] Leadership Background - Norton previously served as division president for Ashton Woods Homes, where he led the Charleston operation to over 700 annual closings and secured a top-three market share position [3] - His background in finance and accounting, along with experience in launching homebuilding brands and innovative community concepts, positions him for success in Tri Pointe's strategic expansion [3]