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2025年设计趋势展望(英)
仲量联行· 2025-05-26 10:20
Investment Rating - The report indicates a positive outlook for real estate investment, particularly in design, refurbishment, and sustainability [2][20]. Core Insights - The report highlights four key trends shaping the design of spaces in 2025: focus on experience, social connection, adaptive reuse, and AI integration [3][4][24]. Summary by Sections Focus on Experience - The 'street to seat' experience will be critical for attracting talent and revitalizing urban centers, emphasizing the importance of end-to-end experience journeys [5][6][8]. - Investment in high-quality shared amenities and unique space designs will enhance the overall experience for employees and consumers [6][7]. Social Connection and Community - Social interaction and community building will be paramount in attracting people back to physical spaces, with a focus on fostering a sense of belonging [12][13]. - Organizations are shifting from attendance metrics to outcomes like innovation and talent attraction, recognizing the value of physical spaces in building social capital [14][15]. Adaptive Reuse and Retrofit - Retrofitting existing buildings is gaining momentum due to aging infrastructure and increased ESG requirements, with 60% of employers planning to invest in building refurbishments [18][20]. - Sustainable design will be integrated with branding, using natural and recycled materials to enhance organizational sustainability credentials [22][23]. Embracing AI in Design - AI is emerging as a key driver in design, enabling data-driven approaches that enhance decision-making and collaboration across disciplines [24][25][34]. - The growth of AI investment, from $2.3 billion in 2020 to $22.3 billion in 2023, indicates its increasing influence on design practices [27].