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Estée Lauder Bottles A Mexican Mood With XINÚ Stake - Estee Lauder Cos (NYSE:EL)
Benzinga· 2025-11-14 16:00
Core Insights - Estée Lauder Companies, Inc. has made a strategic investment in XINÚ, a Mexican luxury fragrance brand, marking its first investment in a Latin American company [1][4] - The investment aims to support regional creators and emerging beauty innovators, reflecting Estée Lauder's commitment to discovering new voices in the beauty industry [1][3] Company Overview - XINÚ, founded in 2017, focuses on sensory retail experiences, sustainable craftsmanship, and storytelling-driven fragrance design, blending heritage influences with contemporary artistry [2] - The brand aims to celebrate cultural roots while redefining luxury through authenticity and artistry [2][3] Leadership Statements - Stéphane de La Faverie, CEO of Estée Lauder, emphasized Mexico's role as a source of innovation where culture and design intersect, highlighting XINÚ's embodiment of this spirit [3] - Verónica Peña, co-founder of XINÚ, described the investment as a significant milestone that aligns the brand's vision with global opportunities [3] Investment Strategy - The investment was completed through Estée Lauder's early-stage venture arm, New Incubation Ventures, which focuses on partnering with emerging founders to develop next-generation beauty brands [4] - NIV's strategy targets companies appealing to new demographics and aims to support future growth engines for Estée Lauder [4] Market Reaction - Following the announcement, Estée Lauder's shares traded 0.63% lower at $89.50 [4]
BOXABL Gains South Carolina Approval, Secures Horizons Getaways Contract for Multi-State Eco-Luxury Cabin Resorts Expansion
Prnewswire· 2025-09-26 18:08
Core Insights - BOXABL Inc. has received regulatory approval for deployment in South Carolina, marking a significant step in its merger process with FG Merger Corp. [1] - The company has secured a manufacturing and supply contract with Horizons Getaways to deliver 150 Casita units, with plans for expansion into multiple states [1][2] - The U.S. glamping market, valued at $831.5 million, is projected to grow to $1.5 billion by 2030, with BOXABL positioned to capitalize on this growth through its sustainable and rapidly deployable housing solutions [3] Company Developments - BOXABL's flagship product, the Casita, is a 361-square-foot modular home designed for quick assembly and energy efficiency, aligning with the luxury outdoor experience offered by Horizons Getaways [2] - The partnership will feature luxurious amenities such as spas and clubhouses, enhancing the appeal of the Casitas in scenic locations [2] - The company is advancing through the S-4 registration process for its merger with FG Merger Corp., which is expected to strengthen its market position [3] Market Context - The glamping industry is primarily driven by millennials and Gen Z, who represent over 50% of bookings, indicating a shift towards wellness-focused travel experiences [3] - BOXABL's innovative design reduces construction waste by 90% and installation time significantly, addressing key challenges in the high-margin glamping sector [3]
California Mille Returns to Northern California with Exclusive Tour of Golden State's Most Scenic Roads
Prnewswire· 2025-05-09 16:24
Event Overview - The California Mille, a 1,000-mile driving adventure, celebrated its 34th running from April 27th to May 1st, featuring cars from the original Mille Miglia era (1927-1957) [1] - This year's featured class was the Ferrari 250, including models like the 250 GT LWB 'Tour de France', 250 GT Boano, and 250 PF Cabriolet Special [1] Event Details - The event featured 80 cars and began at The Ritz-Carlton, Half Moon Bay, traveling through the Bay Area and Napa Valley, with scenic routes around Santa Rosa and along the coast [3] - Participants enjoyed luxury accommodations, exclusive collection tours, and fine dining throughout the 5-day tour [3] Charity Contributions - The California Mille raised over $85,000 for non-profit organizations, including the California Firefighters Benevolent Fund and CHP 11-99 foundation [4] - Proceeds included a live charity auction of a painting featuring the Ferrari 250, commissioned from artist Brian Kesling [4] Sponsorship and Partnerships - Chopard returned as the "Official Timekeeper" for the California Mille in 2025, emphasizing its long-standing connection to motorsport [2]