Core Insights - American Aires Inc. partnered with WWE to create the first-ever EMF-friendly wrestling match, enhancing brand visibility and sales during the Wrestlepalooza event [1][3][4] - The collaboration aimed to increase brand affinity and credibility among the target audience, leveraging the popularity of WWE [2][5] Marketing and Exposure - The event achieved a publishing reach of over 96 million within 72 hours across 13 media outlets, significantly boosting brand exposure [3][4] - Aires' branding was prominently featured in WWE promotions, including a custom video and commercial spot during the event [4][5] - Post-event, Aires received additional exposure through social media channels, including ESPN/SportsCenter, with over 22 million followers [4] Product and Technology - Aires' Lifetune Zone Max products were utilized to create an EMF-friendly environment during the wrestling match, aimed at enhancing athlete performance and well-being [1][5] - The company's technology focuses on transforming electromagnetic environments to support health, particularly in high-stress scenarios like competitive sports [6]