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The business impact of deepfakes
Yahoo Finance· 2025-11-03 11:00
The primary vector for direct attacks is targeted impersonations that are designed to extract money or information. Attacks like this can cause even sophisticated operators to lose millions of dollars. For instance, U.K. engineering giant Arup lost HK$200 million (about $25 million) last year after scammers used AI-generated clones of senior executives to order money transfers. The Hong Kong police, who described the theft as one of the world’s largest deepfake scams, confirmed that fake voices and images w ...