Valentine's Day Spending
Search documents
When Love Drives Spending: 5 Stock Picks for Valentine's Day
ZACKS· 2026-02-13 16:40
Consumer Spending Insights - U.S. consumer spending for Valentine's Day is projected to reach a record $29.1 billion, an increase from last year's $27.5 billion, with an average spend of $199.78 per shopper, the highest ever recorded [1][9] Company-Specific Opportunities Hershey - Hershey is a primary beneficiary of Valentine's Day spending, with its chocolate products being the most popular gifts during the holiday [3] - The company is enhancing its investment case through strategic initiatives such as cost optimization and product innovation, with adjusted EPS projected to grow 30-35% by fiscal 2026, reaching between $8.20 and $8.52 [4] - The Zacks Consensus Estimate for Hershey's 2026 EPS has increased by 96 cents recently, and the stock holds a Zacks Rank 1 (Strong Buy) [5] Brinker International - Brinker, the parent company of Chili's and Maggiano's, is well-positioned to benefit from increased dining out during Valentine's Day, with Chili's being a key growth driver [6] - The company focuses on operational excellence and guest experience, implementing initiatives to enhance engagement and customer satisfaction, which positions it for sustainable traffic growth [7] - The Zacks Consensus Estimate for Brinker's fiscal 2026 EPS indicates a year-over-year growth of 20%, with the stock also holding a Zacks Rank 1 [8] Movado Group - Movado capitalizes on the demand for meaningful gifts during Valentine's Day, appealing to younger consumers with fresh designs [9] - The growth of e-commerce and direct-to-consumer sales has improved margins, positioning Movado for both seasonal and long-term growth opportunities [11] - The Zacks Consensus Estimate for Movado's fiscal 2027 EPS suggests a year-over-year growth of 32%, with the stock rated Zacks Rank 2 (Buy) [12] Inter Parfums - Inter Parfums benefits from the demand for luxury fragrances during Valentine's Day, with core brands like Jimmy Choo and Coach driving sales [13] - The introduction of new high-margin products and strengthening e-commerce channels are expected to enhance growth [14] - The Zacks Consensus Estimate for Inter Parfums' fourth-quarter 2025 EPS has seen a slight increase, and the stock carries a Zacks Rank 2 [15] Airbnb - Airbnb is positioned to capture seasonal demand for travel experiences during Valentine's Day, reporting a strong increase in bookings [16] - The company is enhancing its platform with new features to improve user experience and is expected to achieve low double-digit revenue growth in 2026 [17] - The Zacks Consensus Estimate for Airbnb's 2026 EPS indicates a year-over-year growth of 14%, with the stock rated Zacks Rank 2 [18]