Core Insights - Indian ride-hailing service Rapido has expanded its food delivery platform, Ownly, across Bengaluru, moving beyond its pilot phase in select neighborhoods [1] - Ownly is presented as a zero-commission platform for restaurants, with no charges for restaurants including commissions, marketing fees, or subscription fees [2][3] Expansion and Marketing - Ownly had been piloted since mid-August in specific areas and is now operationally live across the whole of Bengaluru [2] - The company plans to initiate a marketing push aimed at customer acquisition in Bengaluru [2] Revenue Model - The new model shifts delivery costs to customers through a per-kilometer fee, contrasting with the previous structure where restaurants bore much of the delivery cost [3][4] - Initially, Ownly will not generate revenue, but plans to charge a small margin over delivery costs in the future [6] Future Plans - Ownly aims to expand beyond Bengaluru, targeting other large cities, particularly Tier-1 markets, while acknowledging the challenge of scaling across Rapido's 600-city network [5] - The platform is being developed without discounts, relying on pricing and product quality as primary tools for restaurants [6]