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北京西城区首家全模块互联网营销师培训课堂落户什刹海
Sou Hu Cai Jing· 2025-06-13 22:05
特别值得一提的是,原本陌生的几名失业人员在培训班上成为了志同道合的朋友,决定一起筹建一家互联网营销 工作室,发挥各自所长,结合什刹海地区特色营销文创产品,并报名参加全国轻工互联网营销师职业技能大 赛、"北京范儿"短视频大赛、"温暖满'格'"群众身边好人好事VLOG征集等活动,在更大的平台上展示学到的新技 能。 接下来,什刹海街道将通过定期电话回访、实地走访等方式,持续跟踪关注参训人员的后续就业情况,做好人岗 对接等配套服务,推动技能培训与就业服务双向循环互动,并根据服务人群的技能培训意愿和市场需求,进一步 加大培训力度,丰富培训种类,创新培训形式,帮助更多辖区居民用一技之长创造美好前程。 6月13日,北京西城区什刹海街道举办的"海畔赋能 技创未来"互联网营销技能培训课结业。通过8次内容精练、实 用性强的课程,帮助求职者扎实掌握互联网营销技能。据了解,这是西城区范围内首次全模块互联网营销师专项 技能培训。 据了解,培训前期,工作人员通过西城家园、微信群、电话联系等方式对活动进行广泛宣传,共吸引了辖区待业 人员、退休人员、残疾人员、"三新"从业人员等近百名各类有技能提升需求的居民参加培训;同时,街道还组织 年轻干 ...
电声股份: 关于完成工商变更登记及备案的公告
Zheng Quan Zhi Xing· 2025-06-13 10:07
本次工商变更登记后,公司的基本登记信息如下: 统一社会信用代码:914401015505981158 名称:广东电声市场营销股份有限公司 类型:股份有限公司(外商投资、上市) 法定代表人:梁定郊 注册资本:肆亿贰仟肆佰贰拾伍万叁仟伍佰玖拾贰元(人民币) 成立日期:2010 年 02 月 10 日 住所:广州市天河区黄埔大道西平云路 163 号之四 401 室自编之 01 房 经营范围:商务服务业(具体经营项目请登录国家企业信用信息公示系统查 询,网址:http://www.gsxt.gov.cn/。涉及国家规定实施准入特别管理措施的外 商投资企业,经营范围以审批机关核定的为准;依法需经批准的项目,经相关部门 批准后方可开展经营活动。) 近日,公司就上述事项办理了相关工商登记变更以及备案手续,并取得了广 州市市场监督管理局换发的《营业执照》,修改后的《公司章程》备案同时完成。 《营业执照》变更内容如下: 公司注册资本由人民币 423,230,000 元变更为人民币 424,253,592 元。具体 详见国家企业信用信息公示系统查询(网址:http://www.gsxt.gov.cn/),其他 内容不变。 证券代 ...
十七载金远奖加冕:华盟新媒CEO黄博荣获“ 智能营销年度领军人物”
Sou Hu Cai Jing· 2025-06-13 09:21
Core Insights - The 17th Advertisers Conference and Golden Distance Award Ceremony was held in Beijing, gathering over 500 industry elites, including representatives from universities, research institutions, and well-known brands [1][3] - Huang Bo, founder of Huameng New Media Group, was awarded the "2025 Annual Intelligent Marketing Leader" for his achievements in AI and intelligent marketing, marking his second major award in this field [1][3] Group 1: Awards and Recognition - The Golden Distance Award, established in 2006, is recognized for its long-standing influence and participation from numerous advertisers, integrating global advertising award strategies with local market needs [3] - Huang Bo's recognition reflects both his personal achievements and the industry's acknowledgment of Huameng New Media Group's innovative contributions to AI and intelligent marketing [3] Group 2: Business Innovations and Achievements - Since 2019, Huang Bo has led the establishment of a comprehensive traffic alliance covering public and private domains, significantly enhancing marketing effectiveness through AI algorithms [5] - In 2023, the team utilized AI to improve product selection effectiveness by 300% and increased exposure effectiveness by 260% while reducing labor costs by 80% [5] - Huameng New Media has trained over 100 brands, including 15 Fortune 500 companies, enhancing their marketing execution teams and achieving an average productivity increase of 1.56 times [5] Group 3: Future Business Plans - Huang Bo emphasized the company's focus on effect marketing and the integration of AI to further empower its core business, aiming to explore new models and methods in AI and intelligent marketing [6]
盈信量化(首源投资)AI决策革命遇冷,深演智能弃A转港,上市长征已至终点?
Sou Hu Cai Jing· 2025-06-13 01:35
Core Viewpoint - The company, Shenyan Intelligent, is shifting its focus from the A-share market to the Hong Kong stock market for its IPO, following a significant decline in its financial performance, including a projected 64.5% drop in net profit for 2024 and high accounts receivable at 40% of total assets [1][3]. Group 1: Company Overview - Shenyan Intelligent is a leading decision-making AI technology enterprise in China, focusing on marketing and sales scenarios, with its core business encompassing intelligent advertising placement and intelligent data management [3]. - The company operates two flagship platforms, AlphaDesk and AlphaData, which integrate advanced AI algorithms, industry expertise, and multimodal data to enhance marketing and sales decision-making [3]. Group 2: Business Operations - The AlphaDesk platform supports advertisers and agencies in executing intelligent advertising placements across multiple platforms and devices, optimizing budget allocation, and improving conversion rates and marketing efficiency [3]. - The AlphaData platform specializes in intelligent data management, enabling enterprises to systematically manage, build, and analyze proprietary customer data for automated customer relationship management [3]. - In February 2025, the company plans to launch DeepAgent, an AI agent that will further enhance the AI technology integration capabilities of its existing platforms [3].
省广集团: 2024年年度权益分派实施公告
Zheng Quan Zhi Xing· 2025-06-12 10:16
广东省广告集团股份有限公司 本公司及董事会全体成员保证公告内容的真实、准确、完整,不存在虚假记载、误导性 陈述或重大遗漏。 广东省广告集团股份有限公司(以下简称"公司")2024 年度利润分配方案 已经 2025 年 4 月 25 日召开的 2024 年年度股东会审议通过,现将权益分派事宜 公告如下: 一、股东会审议通过利润分配方案情况 股东会审议通过,具体方案为:以公司当前总股本 1,743,337,128 股为基数,按 每 10 股派发现金股利人民币 0.18 元(含税),共计人民币 31,380,068.31 元;不 送红股,不以资本公积转增股本。若公司股本总额在权益分派实施前发生变化, 公司将按照分配总额固定的原则对分配比例进行调整。 二、权益分派方案 证券代码:002400 证券简称:省广集团 公告编号:2025-020 咨询部门:公司董事会办公室 地 址:广州市海珠区新港东路 996 号保利世界贸易中心 G 座 邮 编:510220 公司 2024 年年度权益分派方案为:以公司现有总股本 1,743,337,128 股为基 数,向全体股东每 10 股派 0.18 元人民币现金(含税;扣税后,通过深 ...
沪深300媒体(二级行业)指数报805.98点,前十大权重包含芒果超媒等
Jin Rong Jie· 2025-06-12 07:37
Group 1 - The A-share market's three major indices closed mixed, with the CSI 300 Media (secondary industry) index at 805.98 points [1] - The CSI 300 Media index has increased by 0.50% over the past month, decreased by 1.56% over the past three months, and has declined by 4.08% year-to-date [1] - The CSI 300 index categorizes its 300 sample stocks into 11 primary industries, 35 secondary industries, over 90 tertiary industries, and more than 200 quaternary industries [1] Group 2 - The CSI 300 Media index is entirely composed of stocks from the Shenzhen Stock Exchange, with a 100.00% allocation [1] - Within the CSI 300 Media index, the industry composition includes 51.48% from Other Advertising and Marketing, 20.50% from Interactive Media, 16.19% from Gaming, and 11.83% from Video Media [1] - The index sample is adjusted biannually, with adjustments occurring on the next trading day after the second Friday of June and December [2]
聚焦 AI 搜索营销,这些公司凭何成为行业优选
Sou Hu Cai Jing· 2025-06-11 11:26
在当今数字化营销时代,AI 搜索营销已成为企业提升竞争力、实现业务增长的关键领域。众多公司纷纷涉足其中,但有几家公司却凭借独特优势脱颖而 出,成为行业内的优选。 杭州玖叁鹿数字传媒在 AI 搜索营销领域表现亮眼。该公司构建起 "AI + 全媒体" 全域营销体系,自主研发的 "天枢智能策略系统" 堪称一大技术利器。它运 用 LSTM 神经网络技术,对百度超 10 亿级搜索数据深度解析,厉害之处在于能提前 72 小时精准预判算法调整方向,准确率高达 89%。这意味着合作品牌 在百度算法迭代前,就能完成策略优化,始终占据排名优势。从运营角度,公司打造 "搜索 - 内容 - 交易" 闭环生态。利用 AI 工具挖掘高价值关键词,结合 百度 AI 语义理解创作内容,通过数据中台整合用户行为实现精准转化。以某电商品牌为例,合作后百度 TOP3 关键词数量提升 70%,自然流量增长 300%,投资回报率(ROI)达 1:8.5,彰显出强大的全域营销实力。 浙誉翎峰(杭州)科技聚焦跨境营销,以 "精准用户画像 + 跨境整合营销" 为特色。其 AI 系统整合百度搜索、社交行为等多维度数据,构建出立体的用户 画像,为品牌精准定位目 ...
抖音代运营价格知多少?深圳代运营收费标准全解析
Sou Hu Cai Jing· 2025-06-10 07:47
Core Insights - Douyin has become a crucial platform for enterprise marketing in the digital wave, leading to increased demand for Douyin operation services [1] - Companies are primarily concerned with the "cost" and "pricing" of Douyin operation services [1] Pricing Structure - The pricing for Douyin operation services is not uniform and is influenced by various factors such as service scope, the experience and professionalism of the operation company, and expected marketing outcomes [3] - Typical components of the operation fees include: - Basic service fees covering account positioning, content planning, script writing, video shooting, and editing [3] - Content production fees calculated based on video quantity, quality requirements, and shooting difficulty [3] - Advertising costs for Douyin official ad placements, determined by budget and strategy [3] - Value-added service fees for live streaming, KOL/KOC collaborations, data analysis reports, and crisis management [3] Market Competition - The Douyin operation market in Shenzhen is highly competitive, leading to diverse pricing [3] - Smaller studios or individuals may offer lower prices, but their service quality and effectiveness are often questionable [3] - Professional companies like Shenzhen Zhengqi Interactive Technology Co., Ltd. have gained market recognition due to their 20 years of experience in internet marketing and results-oriented service philosophy [3] Service Offerings - Zhengqi Interactive specializes in comprehensive Douyin short video marketing, providing services from account positioning, script writing, shooting, and editing to paid traffic, Douyin search optimization, and customer acquisition through matrix accounts [5] - The company emphasizes a transparent pricing system and detailed service content to help clients reduce decision-making costs [5] - While clients may search for the "cheapest Douyin operation in Shenzhen," Zhengqi Interactive focuses on delivering value that matches the price, ensuring tangible customer acquisition growth [5]
6月10日早间重要公告一览
Xi Niu Cai Jing· 2025-06-10 04:03
Group 1 - Lingnan Holdings plans to publicly transfer 3.92% equity of Guangzhou World Wonder at a base price of 23.6576 million yuan, focusing on core business development [1] - Guangkang Biochemical's chlorantraniliprole product has a designed capacity of 10 tons/year but has not yet been produced, with expected minor contribution to overall performance [1] - Palin Bio's controlling shareholder intends to transfer 21.03% of shares to China National Biological, changing the controlling shareholder and actual controller [1][2] Group 2 - Haimer Technology is planning a change of control, leading to a temporary stock suspension for up to two trading days [1] - *ST Zhongdi's stock will be suspended for one day and will resume trading with a change in risk warning status [1] - Jiahua Intelligent's shareholder plans to reduce holdings by up to 1% of total shares due to personal funding needs [5] Group 3 - Bosi Software's director plans to reduce holdings by up to 0.22% of total shares for personal funding needs [6] - Hanjia Design's director intends to reduce holdings by up to 35.6 million shares, representing 0.1577% of total shares [7] - Nanfang Energy plans to invest approximately 51.9788 million yuan in distributed photovoltaic power stations, expecting related transaction amounts to reach 99.3685 million yuan over 25 years [8] Group 4 - Tian Tie Technology's subsidiary temporarily halted production due to steam supply issues, expected to last about one month [9] - Haiguang Information plans a share swap to absorb and merge with Zhongke Shuguang, with stock resuming trading [11] - Tianyima is planning to acquire controlling interest in Xingyun Kaiwu, leading to a stock suspension for up to 10 trading days [12] Group 5 - Xinhua Group's chairman resigned, and Wang Gengyu was elected as the new chairman [13] - Zongyi Co. plans to invest 220 million yuan in Jilai Microelectronics, aiming for a controlling stake post-investment [14] - Zhongying Electronics' controlling shareholder will change to Zhinen Industrial Electronics, with stock resuming trading [16] Group 6 - Huayang Lianzhong plans to jointly invest in a new company with its controlling shareholder, with a registered capital of 402 million yuan [19] - Gaomeng New Materials' chairman and executives plan to reduce holdings by a total of 0.41% of total shares [20] - Beifang Changlong intends to acquire 51% of Henan Zhongsheng for approximately 102 million yuan, expanding its business scope [21]
因赛集团6.42亿重组将增5.28亿商誉 标的溢价513%超五成收入依赖大客户
Chang Jiang Shang Bao· 2025-06-09 23:36
日前,因赛集团发布重组草案,拟作价6.416亿元通过发行股份及支付现金的方式购买智者同行品牌管理顾问(北 京)股份有限公司(以下简称"智者同行")80%股权,并募集配套资金不超过3.21亿元。 长江商报记者注意到,本次重组为同行业间的并购整合。因赛集团将通过本次交易完善营销产业链,并改善当前 的盈利能力。 因赛集团(300781)(300781.SZ)推高溢价并购,商誉规模将大幅提升。 数据显示,2024年,受商誉减值等因素影响,因赛集团实现营业收入8.83亿元,归属于上市公司股东的净利润(归 母净利润,下同)亏损4504.29万元,为公司上市后首次亏损。 而在本次交易中智者同行整体估值增值率达513.62%。这意味着,交易完成之后,因赛集团将新增5.28亿元商誉, 新增商誉金额占2024年末上市公司总资产的比例达46.84%。 高溢价的收购中,交易对手方作出业绩承诺,2025年至2027年,智者同行实现的净利润(以经审计的扣非归母净利 润为准)合计不低于2.16亿元。 需警惕的是,智者同行存在"大客户"依赖症。2024年,智者同行前五大客户的收入占比接近九成,其中第一大客 户收入占比超过52%。 新增商誉将 ...