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BSCN· 2025-10-21 15:21
RT BSCN (@BSCNews)🛑 FULL GUIDE: VERASITY - What's special about the adtech-focused @verasitytech and is its native $VRA token worth a look...? https://t.co/1AwM9iS3bj ...
TNL Mediagene (NASDAQ: TNMG) and Geniee Form Strategic Partnership to Expand Access to Advertising Creative Solution "Cr.ED"
Prnewswire· 2025-10-16 11:00
Core Insights - The company has formed a strategic partnership with Geniee to expand the reach of its advertising creative solution Cr.ED in Japan [1][4] - Cr.ED is a data-powered creative platform that enhances the efficiency of creating interactive digital advertisements [2][5] - The collaboration aims to combine Geniee's ad distribution technology with the company's creative expertise to improve advertising experiences [4][6] Company Overview - TNL Mediagene is a Tokyo-based digital media and data group formed through the merger of The News Lens Co., Ltd. and Mediagene Inc. in May 2023 [8] - The company operates across various media brands in multiple languages and offers AI-driven advertising services and marketing technology platforms [8] Product Details - Cr.ED offers over 40 customizable ad formats and has been adopted by more than 500 clients in Taiwan, including major luxury and automotive brands [2][5] - The platform allows marketers to create interactive ads efficiently, improving user engagement and click-through rates compared to traditional ads [2][5] Strategic Goals - The partnership with Geniee is intended to accelerate marketing innovation in Japan and redefine the creative possibilities of digital advertising [1][6][7] - The collaboration is expected to deliver new value to advertisers and publishers by enhancing the advertising experience from creation to delivery [4][6]
Ciscom Corp. Announces Arrangements to Address Meeting Material Mailing Delays Resulting from Canada Post Strike and Director Change
Newsfile· 2025-10-08 21:00
Core Points - Ciscom Corp. is addressing delays in mailing meeting materials to shareholders due to the Canada Post strike, impacting the upcoming annual general meeting scheduled for November 6, 2025 [1][2] - The company has filed all required meeting materials on SEDAR+ and made them available on its website, ensuring shareholders can still vote [2][3] - Changes in management include the resignation of director Eric Klein, who will not stand for re-election, affecting the board size proposal [7][8] Company Overview - Ciscom Corp. specializes in investing, acquiring, and managing companies in the Information and Communication Technology (ICT) sector, focusing on AdTech, MarTech, and DataTech/Analytics [1][10] - The company targets small and medium enterprises (SMEs) with proven profitability, enhancing shareholder value through strategic acquisitions [10] - Ciscom became an issuer on the Canadian Securities Exchange in June 2023 and on the OTCQB in October 2023, with two subsidiaries: Market Focus Direct and Prospect Media Group [10]
Inuvo Appoints Rob Buchner as Chief Operating Officer to Accelerate Growth of IntentKey
Globenewswire· 2025-10-01 12:15
Core Viewpoint - Inuvo, Inc. has appointed Rob Buchner as Chief Operating Officer to support the company's growth and enhance its operational capabilities in the AdTech sector [1][2]. Company Overview - Inuvo, Inc. is a leader in Artificial Intelligence solutions for advertising, with its proprietary IntentKey technology designed to identify consumer interests rather than demographics [4]. Leadership Appointment - Rob Buchner, previously a member of Inuvo's Board of Directors, will oversee daily operations and strategic execution of go-to-market plans [2][3]. - His appointment is aimed at scaling operations, capturing new opportunities, and maximizing the value of IntentKey technology [2][3]. Strategic Focus - As COO, Buchner will prioritize empowering agencies and marketers to leverage IntentKey's privacy-by-design AI, aligning resources with the demand for self-serve, AI-powered audience discovery and targeting [3]. - The company plans to expand ad supply through new integrations and partnerships in 2026 [3]. Buchner's Background - Buchner has a strong background in driving transformation and revenue growth, with experience in various leadership roles at Covet™, Campbell Mithun, and Fallon Worldwide [3].
X @BSCN
BSCN· 2025-09-30 14:20
RT BSCN (@BSCNews)🔥 VERASITY DOUBLES DOWN ON CARBON PARTNERSHIP: Web3 AdTech platform @verasitytech and crypto browser @trycarbonio seem a natural partnership... Now that collaboration extends even further. Here's what you may have missed ⬇️ https://t.co/sLrbWtAAFc ...
X @BSCN
BSCN· 2025-09-30 11:17
Partnerships - Verasity 与 Carbon 进一步扩展合作关系 [1] - Web3 AdTech 平台 Verasity 与加密浏览器 Carbon 达成合作是自然之举 [1]
Inuvo (INUV) Charts Path to Profitability with AI-Powered AdTech
Yahoo Finance· 2025-09-19 18:49
Core Insights - Inuvo, Inc. is highlighted as a promising AI stock under $5, showcasing its growth strategy and recent performance at the H.C. Wainwright Global Investment Conference [1] - The company aims for $100 million in revenue to achieve positive cash flow, despite challenges like cookie deprecation [2] Financial Position - Inuvo holds $2.5 million in cash, has no debt, and has access to a $10 million credit line [2] - The company has 14.6 million shares outstanding with 8-9% insider ownership [2] Business Strategy - Inuvo is focused on enhancing its AI-driven IntentKey platform, which enables real-time ad placement and consumer intent recognition across various ad formats [2] - The company is targeting deeper penetration into the $300 billion programmatic ad market, particularly among mid-size agencies and major industry players [2] Operational Developments - A Q4 refresh of the IntentKey platform is expected to improve audience targeting and insights [2] - Inuvo is scaling its profitable self-service business and expanding its sales team to drive growth [2] Market Position - The company leverages seasonal momentum to enhance its growth prospects in the advertising technology sector [2]
Magnite (MGNI) 2025 Conference Transcript
2025-09-04 21:52
Summary of Magnite (MGNI) 2025 Conference Call Company Overview - **Company**: Magnite (MGNI) - **Industry**: Digital Advertising, specifically focusing on Supply-Side Platform (SSP) and Connected TV (CTV) advertising Key Points and Arguments Evolution of Business Model - Magnite has transitioned from a traditional SSP platform to a more comprehensive solution, focusing on streaming opportunities and CTV [4][5] - The company has made strategic acquisitions (Telaria, SpotX, SpringServe) to enhance its capabilities in the streaming space [4] Client Segmentation and Growth - There is significant overlap between CTV and DV+ clients, with major players like Disney and Paramount utilizing both services [7][8] - The company has positioned itself as a preferred programmatic partner for top streaming services, which has driven growth [11] Growth Drivers - Account wins and partnerships with major streaming platforms are key growth drivers [11] - The expansion of programmatic advertising and the entry of small to medium-sized businesses into the market are expected to increase demand [12] - International expansion is also a focus, with a current mix of 75% U.S. and 25% international, but international growth is outpacing U.S. growth [14] Partnerships with Major Players - Relationships with Netflix and Amazon are highlighted as significant, with Netflix potentially becoming one of Magnite's largest clients [24][28] - Amazon is not only a publisher but also a demand-side platform (DSP), and their partnership is multifaceted, involving both CTV and inventory monetization [29][30] Agency Partnerships - Agencies are increasingly building their own exchanges and leveraging Magnite's technology to curate better deals for clients [37][39] - This shift is seen as a way for agencies to regain control over media planning and pricing [36] Competitive Landscape - The company views the ongoing legal challenges faced by Google as a potential opportunity for market share gain, with a significant disparity in market share (60% for Google vs. 6% for Magnite) [45][46] - Any shift in market share could result in substantial revenue increases for Magnite [47] Impact of GenAI and Search Engines - The rise of GenAI and changes in search engine behavior are expected to impact traffic to publishers, but Magnite believes its diverse portfolio will mitigate risks [54][56] - The company is developing AI tools to enhance audience targeting and efficiency in ad buying [58] M&A Strategy - Future M&A activities will focus on enhancing product offerings without increasing debt, leveraging cash flow for acquisitions [63][64] Financial Outlook - Magnite is positioned as a highly leveraged business, with expectations of margin expansion as ad spend increases without proportional increases in costs [65][66] Additional Important Insights - The company is optimistic about its ability to adapt to changes in the advertising landscape, including the potential for new revenue streams from search engines [55] - The focus on building a robust technology infrastructure and partnerships is seen as critical for future growth [18][19] This summary encapsulates the key insights from the conference call, highlighting Magnite's strategic direction, growth opportunities, and competitive positioning in the digital advertising industry.
Ciscom Corp. Announces Business and Corporate Updates
Newsfile· 2025-08-29 21:00
Business Updates - Prospect Media Group ("Prospect") is enhancing client solutions through proprietary data and analytic tools such as Shopography and Mixography, aiming to maximize results and deliver the best ROI for clients [2] - Prospect has added 7 new clients by the end of August 2025, focusing on revenue growth and accelerating AI tools as part of its digital and analytic growth mandates [3] Corporate Developments - The Company is working to strengthen its Board of Directors by identifying strategic areas for additional expertise, particularly in growing Prospect and fueling Ciscom's acquisition strategy [4] - The Board has decided to vacate the Chair seat held by Paul Gaynor, who will remain an independent director and a member of the audit committee [4] Company Overview - Ciscom Corp. actively invests in, acquires, and manages companies in the Information and Communication Technology (ICT) sector, specializing in AdTech and MarTech, targeting SMEs with proven profitability [5] - The Company aims to enhance shareholder value through strategic ICT acquisitions and is recognized as an emergent force in the data-driven and technology market [5] - Ciscom became an issuer on the CSE in June 2023 and on the OTCQB in October 2023, with two subsidiaries: Market Focus Direct and Prospect Media Group [5]
Fluent, Inc. Expands Data Intelligence & Data Collaboration Capabilities with Strategic Databricks Partnership and Key Leadership Hire
Globenewswire· 2025-08-27 12:30
Core Insights - Fluent, Inc. has appointed Virginia Marsh as Head of Data & Agencies to enhance its data monetization strategies and expand its data intelligence infrastructure through a partnership with Databricks [1][4] - The initiative marks the launch of Fluent's dedicated data solutions arm, focusing on privacy-first data collaboration, real-time audience modeling, and scalable activation for agencies, platforms, and brands [2][3] Group 1: Strategic Developments - The partnership with Databricks aims to future-proof Fluent's audience strategy by developing data products that prioritize privacy, performance, and long-term growth [3] - The integration utilizes the Databricks Data Intelligence Platform and Delta Sharing protocol, enabling secure and compliant sharing of audience insights while maintaining control and measurement precision [3] Group 2: Leadership and Vision - Virginia Marsh brings over a decade of experience in retail, CPG, AdTech, and MarTech, leading Fluent's external data strategy to create privacy-safe, outcome-driven data products [4][5] - Marsh emphasizes the need for identity-resolved, real-time data that facilitates strategic collaboration, segmentation, and monetization beyond Fluent's immediate operations [5] Group 3: Technological Advancements - The Delta Sharing technology allows seamless collaboration and data sharing across organizational boundaries, enriching and activating high-intent audience segments across media platforms [8] - Fluent aims to automate insights and measurement through AI-powered modeling while monetizing owned data assets in a compliant and privacy-forward manner [8]