Group 1 - The core viewpoint of the article highlights that the integration of GenAI into ADM services is enhancing efficiency, speed, and quality for enterprises in Brazil [1] Group 2 - The ISG Provider Lens® report indicates a positive impact of GenAI on ADM services, suggesting a significant improvement in operational metrics for businesses [1]

Core Insights - The ADM market in Europe is undergoing significant changes driven by the integration of Generative AI (GenAI) into new service delivery models [1] Industry Summary - The role of GenAI is becoming increasingly important in shaping the future of service delivery within the ADM market in Europe [1]