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VCI Global Secures First Enterprise Asset Supply Partner for Its RWA Exchange, Unlocking Global Merchant Network Including Starbucks and Pizza Hut
Globenewswire· 2026-01-14 20:30
Core Insights - VCI Global Limited has announced the onboarding of its first enterprise asset supply partner for its Real World Asset (RWA) Exchange, collaborating with Mezzofy Holding Limited, a digital voucher platform with over US$8 billion in voucher transactions facilitated [1][11]. Group 1: Collaboration and Ecosystem - The partnership with Mezzofy integrates high-frequency consumer commerce assets into VCI Global's RWA Exchange, creating a scalable pipeline for compliant tokenization and exchange of merchant-issued, redeemable assets [2]. - Mezzofy's merchant ecosystem includes major brands like Starbucks, Pizza Hut, and KFC, providing immediate real-economy asset depth supported by active consumer demand [3]. Group 2: Infrastructure and Execution - Smart Bridge Technologies Limited, VCI Global's RWA infrastructure arm, will facilitate the tokenization, settlement, and exchange of authorized merchant vouchers and coupons, converting everyday consumer value into tradable Real-World Assets [3][4]. - The collaboration signifies a shift from platform development to enterprise execution, establishing a repeatable model for onboarding RWAs onto the Exchange [4]. Group 3: Market Potential and Strategy - Consumer vouchers are identified as a high-velocity asset class, with constant issuance and redemption, allowing VCI Global to bridge traditional commerce with the emerging RWA economy [5]. - The planned Exchange aims to expand beyond vouchers into additional enterprise and institutional RWAs, utilizing the same compliance and settlement frameworks [6]. Group 4: Integration with Digital Economy - VCI Global's RWA Exchange will incorporate stablecoin settlement and digital payment systems, enabling tokenized consumer assets to operate seamlessly across traditional and digital economies [7].